Hannah van Teylingen

How to Use a Revenue Enablement Tool in Your Business

Revenue enablement refers to a process of effectively acquiring and retaining customers, and making revenues in every stage of the customer’s journey. Revenue enablement falls within marketing, sales, and customer support. Sales enablement is a sub-category of revenue enablement. When we talk about revenue enablement tools, we are mostly talking about sales enablement. Since revenue […]
July 4, 2022 456 Reads share


Unpacking All the Aspects of the Sales Cycle

The sales team is the key contributing factor to revenue in an organization. So having a well-defined sales strategy is important in facilitating the sales team to convert leads into customers. The business-to-business (b2b) sales cycle is a well-defined process. It starts from lead generation to acquiring a sound knowledge of the product and the […]
April 13, 2022 6,007 Reads share