Business Advice for Digital Marketing Rookies Marketing newcomers are confused by a growing number of channels and technologies. Their audiences are living in more places and they need to manage a fractured set of communities with no increase in budget or people, but an expected increase in performance. There is no single channel marketer anymore. The solution? It’s not more software, […] January 2, 2019 1,322 Reads share
Marketing 12 Things You Need to Know About Listicles Here's some suggestions for making your listicles really count (pun intended). December 3, 2015 7,815 Reads share
Marketing Your Next Boss Will Likely Be a Robot By cutting out the human middle management layer an Uber can save on cost, too. But it also means that you'll have no upward mobility. A driver at Uber isn't going to make it into the core team at Uber, which is primarily software engineering and marketing. March 20, 2015 1,447 Reads share
Marketing When I Need Something, The First Place I Turn To Is NOT Google Consider that the most effective search results should be based on what you like and what your friends like. Now ask who has more data on you-- Google or Facebook? February 2, 2015 1,490 Reads share
Marketing Nathan Latka Is The James Bond Of Start-up Founders I've known Nathan for nearly 4 years, back before Heyo was Lujure or Fan Page Factory. And what's struck me about this young genius is his optimism, tenacity, and relentless brilliance. January 19, 2015 2,147 Reads share
Marketing Why $500 A Month Is The Wrong Amount To Charge A Client Are you using GCT (Goals, Content, Targeting), MAA (Metrics, Analysis, Action) and token analysis fees to screen the right clients for your business? January 8, 2015 1,582 Reads share