David Gasparyan

Preventing Fraud in PPC Call Campaigns

When it comes to connecting with and converting customers, marketers know the power of calls. A phone call gives consumers a direct pathway to your business and a friendly representative who can guide them through that last stage of the sales funnel. They offer immediate connection and human interaction—a two-pronged formula for success. PPC call […]
June 3, 2020 426 Reads share

Top 15 Ways to Generate Insurance Leads in 2020 and Beyond

The internet has significantly simplified people’s lives. Today, businesses of all segments understand the significance of staying connected and being relevant on the web. The insurance industry is no exception. One critical component of success online is consistent lead generation. This has proven to be tough for many insurance agencies. However, the rules of lead […]
March 2, 2020 749 Reads share
sales call tracking

Why Businesses and Agencies Should Use Call Tracking

According to Google, 70% of mobile searchers call a business directly from search results. Additionally, inbound calls are 10 to 15 times more likely to convert compared to web leads. From this data, it’s clear that calls are important to increasing your business’ revenue and improving user experience. The best way to determine the value of […]
May 16, 2019 1,208 Reads share