David Leonhardt

Must-Haves for Business Success

Five Must-Haves for Business Success

If you read biographies of successful entrepreneurs, whether full-length books or short articles, the first thing that will strike you is how unique is each of their paths to success. Yet, there are some common themes. In fact, there are some things that a successful entrepreneur just can’t do without. If you want to be […]
August 14, 2019 1,902 Reads share

What to Look for in a Service Contract to Get the Best Value and Protect Your Business

Many small businesses and individuals are not used to signing service contracts. After all, how often does a chip wagon or hair salon require a marketing consultant or graphic designer? But, sooner or later, every business does need to outsource a service. Often, services are delivered without contracts. There are pros and cons to this. […]
March 21, 2019 1,602 Reads share


Six Steps to a Riveting Blog Interview

People relate to people. Your customers, your client base, your employees and your partners relate to people. One of the great content ideas for your company blog is to interview experts in your field…or, more to the point, in your readers’ field. These are people who will interest them. To make this work, you need […]
December 28, 2018 1,868 Reads share

How to Supercharge Your Marketing With Hashtag Research

You know hashtags can extend your reach, right? You know you can get more shares, more traffic and more followers, right? So you toss a few hashtags into your tweets and Instagram posts based on the most obvious words… STOP! Hashtags can be very powerful on Twitter and Instagram. And LinkedIn is even pushing hashtags, […]
October 5, 2018 2,235 Reads share