Technology Will New Mobile Payment Developments Affect Small Business? [Infographic] Mobile payment trends and how they differ from cryptocurrency. How will this effect your small business? January 20, 2015 164 Reads share
Global Global Business Prospects: Why So Many Companies Are Invested In India’s Economy India’s infrastructure will remain one of the keys to success. Transportation and telecommunications, especially, are among two of the highest priority. Without these, it is difficult for India’s economy to grow jobs, especially in the technology and manufacturing industries. Technology and call centers are two sectors which have fueled India’s explosion of growth, while manufacturing has slumped in recent years. India’s service sector, on the other hand, has been the second fastest growing service sector in the world. December 11, 2014 575 Reads share
Marketing How To Budget Your Digital Marketing Strategy In 2015 While often we are looking at ways to trim the fat in our content strategy, we must closely examine what types of digital marketing meat needs to be added or re-evaluated. November 15, 2014 146 Reads share
Marketing Product versus Brand: Why Acknowledging the Difference Is Not That Simple here are two ways the customer gets to know your business: buying from you and the way you present yourself. Your business is more than the sum total of the products that you sell. You have a brand, your personality in the business world, and it requires specific upkeep that is distinct from your product marketing efforts. Businesses that fail to differentiate between the two often find themselve July 31, 2014 128 Reads share