Dana Kachan

The Anatomy of an Influencer Marketing Strategy for 2021

Find your comprehensive guide to creating a powerful influencer marketing strategy in 2021 here. From the concept definition to a successful campaign, this reading can help you navigate it more easily. Do you want to build a tight-knit community around your brand? Would you like to multiply your conversions and increase customer retention? Influencer marketing […]
February 25, 2021 1,087 Reads share

Top 8 Animated Explainer Video Production Companies

Animated videos have become one of the most popular and lovable ways to introduce a company and its products/services creatively. Top brands like Spotify, Crazy Egg, Dropbox, Slack, and Oreo have experienced a fantastic sales boom thanks to several successful marketing campaigns that involved animated explainer videos. What’s a success secret of animated video promotion?  […]
September 3, 2020 2,427 Reads share


Offshore Software Development: Top Risks and How to Mitigate Them

Many companies worldwide choose to outsource their software development to other countries, as it’s a much more cost-effective option. Offshore software development opens brands many attractive opportunities and undeniable benefits like cost-effectiveness, faster time-to-market, focusing on their key business goals, etc. However, before setting a partnership with an overseas software development house, you, as a […]
August 26, 2020 1,824 Reads share

Strategies and Recommendations for Digital Business Transformation in the Asia Pacific

“When digital transformation is done right, it’s like a caterpillar turning into a butterfly, but when done wrong, all you have is a really fast caterpillar.” — George Westerman, MIT Sloan Initiative on the Digital Economy Due to the current global climate, the whole world is now experiencing an accelerated migration to digital technologies. Businesses […]
August 20, 2020 2,497 Reads share


10 Free Photo-Editing Tools Instead of Photoshop

Are you looking to make magic within minutes in a simple yet powerful photo editor? I will try not to overload you with too many explanations but provide a quick overview of the best image enhancing tools that can help you unlock your creativity and implement it without excessive efforts. There is no need to […]
July 18, 2020 1,823 Reads share


Custom Software Development vs. Turnkey Software Solutions

Are you sure you’re ready for Digital Transformation? Enterprises across various fields and industries have chosen it as the best direction to move to survive in the new normal. Companies are developing enterprise software systems that allow them to speed up, automate, and simplify their daily operations and processes. It helps them increase overall business […]
July 15, 2020 2,674 Reads share

The Next Decade of Enterprise Mobility for Businesses in Singapore

The year 2020 takes us to the next phase of enterprise mobility evolution that starts with a promise of hyper intuitive interfaces and more intelligent technologies that are changing the way businesses operate today. We are spectators of the profound digital transformation that is being faced by different industries, from Fashion and e-Commerce to SaaS, Real […]
June 11, 2020 1,215 Reads share


What Is the Best Free Firewall for Mac in 2020

Firewalls are a good line of defense against cyberattacks. They serve as a shield, monitoring your incoming and outgoing traffic based on predetermined security rules and filtering it based on your preferences.  A firewall is a system created to avoid unauthorized access to or from a private network. You can implement a firewall in either […]
February 9, 2020 8,646 Reads share


Top 10 FinTech Software Development Companies

Digital transformation has recently evolved and changed the way many industries operate today. The financial sector is not an exception. A new generation of financial services needs the incorporation of technology innovation. The market is saturated with hundreds of fintech software development companies, so it can be challenging to choose the one that best fits […]
November 27, 2019 2,286 Reads share
Brand Voice on Social Media

Developing Your Brand Voice on Social Media: 5 Mistakes to Avoid

We’re entering the age of technological revolutions and massive diffusion of technologies connecting people around the globe. The constant development of mobile devices gave birth to new forms of communication and 24/7 connectivity in social networks. They play a significant role in changing human consciousness and shaping new customer behavior patterns.  In other words, they […]
July 25, 2019 2,299 Reads share