Christina Giliberti

How Stickers Effectively Increase Brand Awareness

Marketing

How Stickers Effectively Increase Brand Awareness

Stickers are an oft-overlooked, yet highly beneficial, marketing tool that can work wonders to increase brand visibility. They’re easy to transport and store, versatile, flexible, and affordable – this allows your business to engage your creativity and use them to their true potential, consistently increasing your brand visibility. Why a sticker is so effective The […]
June 21, 2019 972 Reads share

Marketing

7 Truthful Retail Insights For Strategic Selling

If you are a retailer, then knowing how your buyers think is imperative to your business. Knowing how you think is also imperative. This post highlights seven honest retail insights from both retailers and consumers with some examples and questions to influence honest thinking in relation to a retail selling strategy.
August 29, 2014 1,041 Reads share

Management

The Virtual Office Is A Business Lifesaver: Interview With Samantha Clooney

Every business owner or sole trader will know only too well how difficult it is to keep your head above water. Each new day brings a new cost or task, and it’s the toughest decision in the world, choosing where to spend your ever-depleting time. It is for that reason that The Virtual Office, headed by Samantha Clooney, is a business’s best friend and Lifesaver.
July 23, 2014 1,346 Reads share

Management

Talking Therapy Gets Intimate About New Online Channel

Today, Shelley and I peeled back the usual reserved business layers and got a little intimate about the path she has co-planned for Talking Therapy, the difficulties she has personally experienced and why she feels so strongly about its success.
June 24, 2014 1,094 Reads share

Marketing

100 E-commerce Store Tips For Retailers

High street retailers are increasingly pressured with rising rental costs, high tax charges and staffing concerns. That's before we even mention the weather! When you are trading in a fixed environment, your goal is to bring customers to you - to make a positive impression (you and products) so that they will purchase. But the process can be time-inefficient, costly and staff dependent. This post contains 100 tips to help high street retailers set up, manage and profit with an e-commerce (online) store.
December 11, 2013 3,031 Reads share

Marketing

iMemory And The Growth Of Digital Archives

Those of us who grew up prior to the digital age will struggle to recall memories of being young or old relationships, but according to Professor Hoskins of the University of Glasgow, social media could actually reinforce our memories and preserve them forever as iMemory.
August 7, 2013 1,118 Reads share

Marketing

Is The Road To Consumerism A Route To Hell?

Today, consumerism is rife. The more affluent countries partake in the retail experience almost daily. But is the rate of consumerism a route to hell? Is the ‘want mentality’ ruining us as a society? This post takes a look at the power of consumption in contemporary society.
March 21, 2013 994 Reads share

Sales

3 BIG Considerations For Today’s Retailers

High street retailers are dropping like flies – HMV, Jessops and Game are just a few that we have waved goodbye to in the last 12 months. But could they have change their fate? My 3 BIG considerations are all important points for retail owners and may well save their businesses.
February 6, 2013 1,015 Reads share