Ashley Kimler

What Role Will AI Play in the Future of Software Usability Testing?

Artificial intelligence (AI) is machines’ ability to simulate human intelligence processes. In computer systems, it draws conclusions based on analysis of intelligent algorithms and data. Machine learning is the area of AI that deals with computer software development, or the ability of intelligent systems to observe, learn, analyze, and self-correct. Here, the terms “machine learning” […]
January 12, 2021 1,845 Reads share


5 Online Teaching Tools and Resources to Optimize Distance Learning

In the midst of the global Coronavirus pandemic, people are transitioning to distance teaching. Classroom educators are rolling out emergency strategies to offer their coursework online while business leaders are moving to virtual conferencing. And, not knowing which tools and resources are reliable and helpful is a problem. When you go from offline to online […]
April 27, 2020 2,412 Reads share


The No-Nonsense Guide to Win Back Cart Abandoners

Cart abandonment is a massive problem for online retailers – but it doesn’t have to be. According to stats, as many as 78.65% of consumers abandon their carts. This is problematic because, as an online merchant, you’ve worked so hard to get these consumers to your store… and now they’re just going to click the […]
April 5, 2019 2,251 Reads share

7 Tips to Fully-Optimize eCommerce UX for Your Online Store

Building the perfect eCommerce UX is crucial to increase conversions and generate more sales. Each component of your website must work in harmony with the others. From your web design, typography, content and numerous page elements. Also, if your website isn’t easy to navigate, this may affect your search rankings on Google. Now, in this […]
April 3, 2019 2,282 Reads share

This Is the Worst eCommerce Business Mistake You Can Make in 2019

Want to run a successful, long-lived eCommerce enterprise? Having business acumen is a good start, and so is working hard in pursuit of your goals. Unfortunately, navigating the path ahead demands more than random luck or mere motivation. Although 2019 is full of opportunities for eCommerce businesses, you need to work hard to avoid mistakes. […]
April 3, 2019 1,231 Reads share


Online Sales Success: How to Hit the eCommerce Bullseye

Have you started selling online yet? If not, it’s time to start! Online sales success has never been so within your reach as it is today.  Whilst taking the plunge can seem like an overwhelming, scary task, now is the perfect time to launch your eCommerce store. And here’s why: Research shows that online shopping […]
April 1, 2019 1,939 Reads share