Andreea Poenaru


5 Things You Need to Know About Experiential Marketing If You Work in Facility Management or Real Estate

In Marcom circles, experiential marketing has worn many names over the years: BTL, Activations, Engagement Marketing, Event Marketing, and probably others. But at its core, it has always been about the same thing – providing potential clients with a branded experience. Experiential marketing in a nutshell Drawing on Pop-up Art galleries and exhibitions, experiential marketing […]
January 17, 2020 1,294 Reads share