Tweak Your Biz » Technology

Owning a business in the modern age is no easy feat and making that business successful is a whole ordeal all on its own. While the socially-conscious thing to do today is be concerned about our environment, the fact is many businesses have yet to fully understand why “going green” is so important. When it comes to growing a business and staying competitive with today’s consumers, it’s more important than ever before to have a plan for “going green” in…

For any business, the primary objective is to earn revenues. And for that, marketing the products and services in a proper manner is important. No matter what you do, you need to know how to persuade people to buy your products. And you need to do this in every step of the business. And that holds true for web design as well. For instance, take a look at this image from the website www.nike.com: A perfect example of persuasive web design, this image shows a product vividly with the name.…

Graphics Interchange Format (GIFs) have finally come to Twitter. Yes, you got the news right! No wonder, another image-based form has gained popularity. You can now tweet the endlessly looping animations. This leading micro-blogging platform, has rolled out its support for animated GIFs across the web and mobile apps on iOS and Android and not on tablets. These animations can show events, add volume to emotions and give tone to response. Sharing GIFs on Twitter is exactly the same as sharing an…

What has been the most successful networking technology invented till date? Ask the users and you will get varied answers. But look at the statistics. The unanimous winner will surely be a single one – wifi. From just 4.2 million global hotspots in 2013, the number of wifi hotspots in the world is expected to reach a whopping 7.1 billion in 2015. Even the public wifi offered by the responsible authorities in different cities has been well accepted across the globe. This technology helps…

You have a deadline of a blog post coming soon, but you still do not know what to write about. Choosing a content topic is a crucial step in order to ensure that the topic is not only relevant to your audiences, but they also remain engaged and keep coming back for more. After all, if you choose a topic that your audiences isn’t interested in they probably aren’t going to read your content at all. You might be an experienced blogger, developed keyword research, and already tried techniques…

If your business doesn’t have an online and social presence, then you’re basically asking customers to find a non-marketed needle in a highly competitive haystack. Visibility is key and if you don’t market your business to the masses, you’ll never find success because customers will never find you. So, to help you make your business’s needle as big as a bus, here is a handful of ways you can provide your business with tons of visibility in 2014. Concentrate on Your Local Visibility…

Internet without wires? This is so common today. But if you look a few decades back, no one would have ever thought that it was possible. Not until wifi arrived. And it has already been quite a few years after that. Wifi has evolved significantly over the years. With time, it has been able to carve out a niche for itself at the centre of a connected world. And over the years, it has, no doubt, experienced an exciting journey. Wifi was invented by NCR Corporation and AT&T in 1991. At that…

I am sure you know that ‘Content is King’. But how does one manage, edit and add to their site’s content? The solution is simple! There are many content application platforms out there to integrate and have developed into your website. Yes, I am talking about a Content Management System (CMS) that allows you to easily create, edit, index and publish your content/text or digital media. The appropriate question would be which platform should you use, Joomla, Drupal, Typo3 or WordPress? As a…

Purchasing an external hard-drive to give a little extra boost to your Mac’s storage system is a popular choice amongst avid apple users today, and it’s not difficult to see why. With an external hard-drive, you can accomplish a variety of different tasks, as they allow you to store large files, such as your music collection, family photos or documents that you have managed to accumulate over the years, and you can even use your external to back-up your data in case of a crash. However, as…

As businesses are increasingly using technology to their advantage, there is little wonder that time tracking software is becoming an integral part of modern business environments. Keeping tabs on employees’ time records has always been an issue in all organizations and a major problem for many large scale companies which have huge manpower to manage. Due to the sheer volume of workers, big corporates have a tough time in accurately tracking their schedules. It is no secret that there are…