Tweak Your Biz » Technology

If you’ve been paying ANY attention to marketing trends over the last year or so, you know that practically everyone on the web is buzzing about content marketing.  Unfortunately, though, you can’t just randomly post pieces of content and hope they do the trick.  Instead, you need a full-fledged content marketing strategy to generate real results. But how do you know if your strategy is actually working?  What can you expect to see once your web content starts reaching its…

Let’s assume a time when smart phones were new to the world. Developing websites were becoming increasingly popular and developers were gaining knowledge while working on a website. At such a time, developers used to create different website for the different devices. For example the website for a PC did not match in size to the website for a mobile which made it difficult for consumers to view the same website on mobile. So, there was a separate mobile website in which companies invested…

The development of the internet has been one of the most significant advancements in the field of information and technology. It is evolving even now and new trends are emerging. It is making life easier almost every day. With every passing day, new applications are being developed for the proper usage of the internet. Applications, such as wifi, were also developed in line with the evolution of the internet to make the life of the users even easier. Meant to help the users to connect to the…

Companies have recognized the power of networking for their growth even prior to the Internet rise. If an entity builds a good network, it creates contacts with many more customers, increases its sales, expands to new markets, and makes a positive influence on its industry. Many successful companies have separate departments with the main responsibility of developing new business. This aspect of development was made much easier with the rise of social media. There isn’t a business or…

Do you have enough security to protect your Ecommerce website? This question must be thought about nowadays as we constantly hear about website hacking or stealing confidential information from an Ecommerce website. Hacking and fraud are becoming a critical problem for Ecommerce websites from both the user and business points of view. In this technological era, most people prefer to do online shopping and if the Ecommerce website is not secured from hacking and fraud then the business and the…

Mobile technology is increasingly growing. Science has invented many things and one of the greatest inventions is mobile internet. In fact the whole internet is now in our pocket. We have the capability to visit the world wide web through just a mobile phone and as a result mobile internet users are increasing day by day. Therefore it is essential that all websites are mobile friendly. WordPress is one of the most popular blog softwares available and many websites use it. Used by more than…

Each year, we wonder what the upcoming 12 months will bring in terms of trends that can help us do more with our businesses. Over the years, we’ve benefited from technology trends like social media, cloud computing, and software as a service. So what will 2014 bring, technology-wise? #1. More Analog Tasks Will Go Digital If you’re old enough, you know why we say we have to “balance the books” when it comes to accounting. It’s hard to imagine not using accounting software. This year,…

Experts are predicting that cyber terrorists will begin attacking clouds, multiple platforms, and global systems in 2014. Prepare now to combat these threats. Every year brings something different and unexpected, and 2014 will be no exception. When it comes to cyber security, the unexpected can cost thousands of dollars and leave a business on the verge of failure. Even if it’s not that disastrous, it can result in the loss of some customers’ personal information, leading to a nightmare…

InHiro is a tool that helps you hire through social networks, your existing employees and partners. For this #TYBspotlight, I spoke with InHirolead designer and project manager : Lucia Kubinska  to find out more about this exciting start-up.  Tell me more about InHiro? We’re a spin-off project by the largest webhosting provider in Slovakia (WebSupport) and our mission is simple: we help companies find heroes. How did you come up with the idea for the app and business? It started as…

Starting your very own small business is an exciting yet daunting venture. You’re chasing your dream – leaving everything else behind to do what you’ve always wanted to do, the way you envision it should be done. On the other hand, you’re putting it all on the line. You’re risking not only your career but your entire livelihood. The success or failure of your business will have a direct impact on the entirety of your life. According to the U.S Small Business Association Office of…