Tweak Your Biz » Technology

Twiddling your thumbs thinking what sort of app marketing tactics could get your apps those coveted, credible, cutting-edge downloads this year? Um… Don’t you sweat! Because it’s pretty straightforward. Your app marketing checklist of the previous year might have covered a majority of them. Yes, we are talking about beacons, deep linking, app indexing, you name it.  So, might as well, continue with your existing endeavours. But then, if you haven’t adopted them so far, do…

Is your small business as successful as you were hoping it would be? If not, don’t fret, because it is likely not because you are not offering a good product or service. It is more likely because you aren’t using all of the tools available at your disposal to make you more productive. There are so many ways that you can increase your productivity and your profits. Here are some eCommerce tools that will get your business on a more productive path. #1. Shopify Business Encyclopedia If you…

You have wonderful apps to offer, a set business strategy in place, and your marketing campaigns ready to pierce through the audience. So is it all? Have you figured out what it takes to taste the success lying behind any app? Well, it is not as simple as it looks. Only a few apps shine while others fade away in the brightness of some handful of apps. These apps get successful because they are more concerned with user needs rather than showing up a glossy shining personality. A great mobile…

In the past, business intelligence (BI) was a field of interest to companies dealing with statistics and analytics. However, after some of the biggest corporations started to show interest in this area, and found ways to utilize on it, the use of business intelligence spread to small, medium and larger companies as well. Business intelligence is a process of analyzing data in order to improve overall performance. The key people collect, retrieve, store, and examine data so that they can later…

Android apps audit is important, as the security concern with Android has always been in the limelight for the wrong reason. With millions of users downloading the app every single day, the biggest threat lies in synchronizing the Android device with other similar devices. The app needs to be updated regularly on safety terms while ensuring security from a user’s perspective. This is what users can do while taking things in their own hands. Following this checklist, any user can keep an…

Imagine participating in a conference in Bucharest and you are based in Melbourne. You need top notch quality printed creatives such as banners and other marketing materials beautiful designed, printed and packaged ahead of you in the shortest time possible, preferably in 24-48 hours just in time for the conference. What are you going to do? Welcome to the power of the click to print technology. Most businesses are going online into eCommerce portals and the printing business is not being left…

Nowadays even those entrepreneurs who don’t directly deal with IT, the Internet and latest technological advances are getting increasingly tech-savvy. More and more often they resort to software and clever mobile apps to help them out in their everyday lives: both to run their businesses more efficiently and to improve their work/life balance. However, with almost 1,5 million apps just in Apple’s App Store, it is growing increasingly difficult to find anything worthwhile in all this…

With the ever growing adoption of mobility through smartphones and tablets and the desire for people to remain connected regardless of the location, WiFi has acquired popularity with all. Though wireless wide area networks like 3G and 4G are available now in most urban locales, WiFi is still preferred in most cases owing to the support offered as well as the option to remain connected wherever you go. Most people now have Wi-Fi connection at home and they expect the same experience while they…

If there’s anything modern businesses can’t do without, it’s software. Much of the day-to-day tasks businesses perform nowadays involve software. And for most small businesses, software is what levels the playing field, allowing them a chance to compete in a market dominated by the bigger players. In 2013, I wrote a post about free productivity tools for startups. The success of that post proves that people are constantly on the lookout for tools that address their business needs, at the…

Mobile website commerce has taken the retail world by storm. A new study conducted by PayPal in collaboration with Ipsos indicates that mobile commerce has grown almost three times faster than eCommerce. The multicounty annual growth rate for mobile commerce is estimated at 42% vs. 13% for eCommerce overall from between 2013 to 2016. The research examined shopping habits of over 17,500 shoppers in different countries. The explosive growth of mobile website commerce has left many retailers and…