Tweak Your Biz » Technology

Competition in the business world is very tough. Therefore, it is essential to take certain steps, like using knowledge base software, to improve your business in several ways and make it shine when compared with the competition. Relying on your knowledge base can significantly increase a company’s productivity and create higher profit margins if the system is implemented correctly. Utilizing this software tool is essential for every type of business, no matter how big it is. This is why an…

A bad app is a result of poorly designed UX, with a UI that is just not right for users. Implementing modifications on already existing UX design could be a tricky process to deal with, especially when you have less experience, working with mobile apps. Therefore, it is necessary to analyze the pitfalls or loopholes, you need to avoid while getting an ideal app UX onboard. #1. Not making the app “mobile-friendly” A smartphone not only has a much smaller real estate to offer, but also has…

With the ever-increasing competition on the web, SEO has become important than ever. It helps you lure in quality traffic, get visibility on the web, and lends your brand the credibility it needs to succeed. No wonder, everyone is so obsessed with winning the rat race of ranking on SERPs. But here’s the deal: Google constantly changes its algorithms and rolls out new updates. Simply put, parameters to rank your website on SERPs keep on changing, every now and then. Naturally, those in a bid…

The growth of the eCommerce segment is not good news for individual eCommerce outlets. Growth translates to competition, which makes it difficult for them to find customers. Getting customers depend on improving the conversion rate. The following tips may prove useful for that. #1. Product experience Product experience is critical to conversion rate. Negative product experience stems from any or all of the following: A brief description of the product lacking details Inaccurate product…

It is all about focusing on screens, rather than devices. “Mobile First” or “Mobile Only” are the words ringing in tech-savvy users for past few years. Since the time, iOS and Android have taken over the apps marketplace; companies have really diverted themselves, opting for a mobile presence instead of being on the web. Today, if you surf the internet, you are surrounded by all sorts of reading material, courses, and books, on how to be mobile first, or mobile only. However, the times…

Are you tired of seeing the same generic articles recycled all over the web? Sure, you’re laughing right now because you’ve seen plenty of articles about how to make great content, how to come up with great content ideas. But what I’m after is the elusive answer to these questions: what sets a piece of content apart? What makes it great? How do you capture that certain something and channel it into your work? Some might say ‘that certain something’ can’t be boiled down into a…

Customers are the lifeline of a company. While customer acquisition is how a business forms its foundation, customer retention is what determines the business’s growth in this competitive market. Customer satisfaction, therefore, fuels the long-term success of a business and is, therefore, an extremely crucial realm for businesses to tap into. Acquiring customers requires a lot of hard work and expenses. Therefore, working towards retaining them is equally important. Customer experience…

When accessing a mobile app for the first time, menus are among the first things a user sees, as soon as he arrives. Menus always guide users towards useful features and content, by acting as a milestone. They are so important that you will find them in every single app, with a common purpose to solve. It is certainly quite difficult to decide the type of menu that will work best in your case. A menu style totally depends on how your app structure appears to be. If your app has very few menus…

Is it possible for Android to send files to a Mac? Don’t the 2 OS have major incompatibility issues? How can the files be transferred without either party being recognized by another? Thankfully, the incompatibility between Android and Mac OS is bridged by the pressing commercial need to provide functionality to users. And so, there are a number of ways you can share files between the two OS. Want to know what they are? Read on. We’ll talk about 3 easy ways to share files between the…

Giving customers something free is a great strategy for attracting more business. When it comes to software, though, you’ve got two models to consider: The free trial, which gives users total and free access for a short period of time A freemium version, which is free forever, but has limited functionality Both have arguments for and against them, so understanding how each works can help you decide which is right for you. What You Need to Know About Freemium Freemium packages are great for…