It tells us that in order to deliver a compelling, animated presentation, we need to be passionate about the topic. If not, we’re in danger of mumbling or droning our way through. If the topic is something we naturally love then this should come easily. But sometimes this isn’t the case and we need to teach ourselves to love the subject matter. And this isn’t as hard as it sounds.
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Contrary to what you might think, a lack of sales is not often caused by your work and the quality of your portfolio but what you do at a sales call. By making small changes you can quickly inject a new life into your sales. Simply.
Over the years, I have seen many salespeople who have delivered what they believed to be great sales presentations, only to fall at the final hurdle. There are lots of reasons for not closing a sale including ‘poor presentation’, ‘lack of product knowledge’ and ‘failure to listen to the needs of the client’, but in my experience, one of the most common reasons is the fear of rejection. The fear of ‘No!’.