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Are you fed up of doom and gloom merchants in the media peddling stories about the woes of Ireland Inc – questioning if the country can escape its current mire? Need an antidote? Here’s a social media success story for SMEs you should know about. It’s called the #SMEcommunity – one of the fastest growing social media driven business networks for SMEs in Ireland.

Netiquette can be described as the convention or standard for communicating online. This will include communication on the Internet (blogging, chat forums etc.) email, or work collaboration. It could also be very applicable for off line networking.

Rapport can be described as that nice warm feeling and good chemistry we feel when we are in communication with another person or group of people. Generally what is happening is that the value systems are in sync, and people are always looking for the good in the other person.

If, like me, you are not one for going to Networking meetings then Social Media sites like Twitter, Facebook and LinkedIn are perfect to network online. It’s like constant networking every time you tweet or post a status update.

As suppliers and sellers ourselves, we need to establish who our customers are before we can sell to them. These are the customers interested in our products or services. They are the right ‘fit’, the right customer…

I’ve come across many different reactions to competition: some sulk, some cry, some
scream, some punch the wall (seen that happen twice), some calmly sit down, some make tea,
and some ….smile.

An elevator pitch doesn’t have to be fancy or elaborate. The simpler your description of your business is, the easier it is for people to grasp what it is you do and ultimately to buy from you…

The DISC personality profiling system identifies four different networking styles that people roughly fit into. We’re all a mix of the four styles, but one style usually dominates. See if you can spot which style you are…

What a pointless exercise: going to a network event to sell your brand, business or latest product, when everyone is there to do exactly the same thing. There is nothing more frustrating than coming home with 28 busines cards…

If you are using Social Media for your small business strategy will help keep you on the right track. These 2 keys will help you unlock Social Media success.