Bloggertone

Every day people come up with new ideas for business, some will remain a dream whereas others will become a reality. Aileen Rogers of Ready Girls is one of those people who took her idea from concept through to a product which currently retails through a large number of pharmacies here in Ireland and through her website also. It took time to bring the product to market but hers is a story that proves when an idea is right, with the right planning, assistance and sheer hard work you can deliver the goods.

I’ve interviewed Aileen as I think hers is a story worth sharing whatever stage of the business journey you’re on.

The use of hashtags is a great idea because Twitter users can make them their own and generate conversation (and content) around them, connecting with not only the brand but also each other. However, be warned, promoted hashtags should be approached with care, specifically because Twitter uses can make them their own …

I was inspired by the question: “What are the best free resources for a startup?” to organize a list of free resources for small businesses. Here’s the list broken up by category…

As suppliers and sellers ourselves, we need to establish who our customers are before we can sell to them. These are the customers interested in our products or services. They are the right ‘fit’, the right customer…

Having a marketing message early in your business development is vital. It helps to put shape and definition to the entire entity. Without a clear message, you can flounder and lose focus…

It is important to note that most of the success stories on Facebook have come from companies who understand the value, marketing idea and ethics on Facebook…

This is one of those phases that I hear way too often from online newbies. Here’s my Top ten list of the ‘quantum’ of online marketing…

Learn from sam bakker about how to conduct effective market research for your business and make more money online.

Market research doesn’t need to be expensive. It can be done very effectively on a shoe-string which is great from a business owners perspective when financing is tight!