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Posts Tagged ‘blogging for business’
Not only can marketing your company’s blog bring more traffic to your website, but it can showcase your expertise in your given field.
There are approximately 152 million blogs on the internet with more being created every day. This is a lot of competition your brand faces for readership. To ensure audiences are reading your blog posts, you need to differentiate your content by creating innovative blog strategies.
Do you have a business blog? After a slow start, blogging spread rapidly during 1999 and has continued to grow significantly in the years following. Nowadays “companies who blog fifteen times per month generate five times more traffic” and “B2B companies that blog one or two times per month generate 70% more leads than those that don’t”
A company’s blog can be a great marketing tool to drive traffic to its website, build relationships and establish a brand voice. In order to benefit from your blog you need to attract and maintain a readership and engage people – this is easier said than done. Sometimes blogging can be like shouting at the top of your voice in a vacuum.
Blogging for business has been proven to drive more targeted visitors to your company website, increasing brand awareness and lead more of these visitors into conversions.
If you are a small business or a freelancer looking for more online exposure then guest blogging is a great way to expand your content marketing strategy.
A small business blog is a great way to provide regular “useful” content to your market but how do you get readers and build a community that will keep coming back for more.
You blog doesn’t have to drown in the sea of websites that is the Internet. Let your blog shine with these 7 tips.
A business blog is a proven business tool that successful companies use to market, generate leads and increase sales conversions. Find out what you need to know to become a successful business blogger.