Tweak Your Biz » Marketing

Knowing the best ways to start affiliate marketing is an excellent start to take your online business to new heights. Learning how to maximize earnings faster through the sales of other brand products without putting so much time on creating it or investing lots of money is a great way to build your online business. As an affiliate marketer, you need to concentrate your efforts on making your blog or website popular and be able to increase the traffic of your website’s visitor. The objective…

In this competitive world, to plan an effective digital marketing strategy is highly essential to stay at the forefront of the competition. A business’s ability to thrive in the current economy rests on how well the company is capable of adapting to digital media. From Smartphone and tablets to social networks, the digital tools accessible make it likely for consumers to interact on a universal scale. Therefore, irrespective of the industry or size of the business, it is crucial that a…

For some creative entrepreneurs, running a business is like being in a romantic relationship. Everything just seems right. The stars are always aligned. For others, it’s like letting the Trojan horse into their lives. And that’s probably what you’re going through now that you have started out. The thought of having a business looked like a gift…something awesome. After all, you’re creative, so having our own clients is like the most sensible thing to do. However, unknown to most…

With the majority of businesses breaking into more eCommerce space, the process can go a bit of a whirlwind. With eCommerce power being shifted from businesses to the hands of customers, maintaining brand loyalty has become all the more difficult.  However, with the right branding approach, eCommerce businesses can surely rise way above the competition. Branding helps define how customers perceive your products and services and what you can do further for its betterment. So why are Customers…

So you want… fresh traffic to your corporate blog targeted visitors higher conversion rates your corporate blog to develop into an asset and not a liability, Here are the top four things you are not doing with your content that is hurting your business.  In this short guide, I will offer you a solution as to what to do and how best to do it. However, it is best not to try and do everything at once. Why you may ask? Simple, if you try to do everything at once you may will be…

It seems to have become a commonly accepted wisdom that a well maintained social media account is the key to ongoing business success in the new millennium. As an educated and thorough business person, you’ve created an account, put up several posts, and…..nothing. What’s going wrong? While it’s true that social media can be incredibly important in terms of business discovery and building a relationship with your audience, with virtually every business having a social…

Though it can take a lot of moderation and feedback, there’s a ton of benefits that far outweigh the negatives when it comes to Crowdsourcing. It reduces cost, increases your options and scope for creativity and there’s often much less work involved. It’s also incredibly effective in content marketing, as not only are you speeding up the content creation process and saving money, you’re also getting your customers (and potential customers) involved, and your target audience invested.…

The other day, I was browsing for marketing gigs online. I came across a company who was looking for someone who could help with marketing faxes. Faxes?? Really? I haven’t owned a fax machine in at least 10 years, and I can’t imagine that if anyone does still own one, they’re very open to marketing messages they receive through them. It got me thinking about all the marketing tactics and strategies that were once hot, that now are not. Now, some of you may disagree with me on…

It was over ten years ago when I fell into the role of copywriter. With an English and Science degree, a few successful businesses under my belt and published novels, it seemed to be a natural progression. I began writing blogs and web copy according to the client’s wishes but as time has passed and technology has advanced, along with my expertise and experience, now I write the way I know works and my clients trust me do so. I couldn’t imagine churning out those keyword stuffed articles…

Online marketing is a trial by error process. It’s about mixing and matching tactics that work to help form your overall strategy that will ensure the success of your business. Along the way, you will make mistakes in your planning, process, and implementation of the strategies you have developed, which is normal to all marketers. Through the errors you committed, you will learn how you can correct them by tracking and measuring campaigns so you can launch better and error-free campaigns…