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Archive for the ‘social media’ Category

Effective audience engagement requires an understanding of how various social media platforms are used and customizing content to be effective on each site.

Social proof as a marketing tool has become more important than remarketing, advertising and even discounts and offers. Statistics show that 7/10 Americans browse online and read consumer reviews before making a buying decision.

Here are three ways to reach out to customers via social media marketing and utilize feedback to generate more effective content for your site.

It’s important that your business is able to reach your target audience where they hang out online. That is why social media and digital marketing are key to bolstering your bottom line in 2017.

Social media is a great tool for building your brand and for retaining and attracting customers. In a time when almost 80 percent of Americans have at least one social media profile, social media is an essential marketing tool for businesses.

The Trump campaign is a model for marketers everywhere: despite setbacks and negative press, Trump reached his core audience and moved them to action. How did he do that?

Bloggers can follow social media tips to grow their reader base. Social guest blogging, marketing on video hosting sites, using LinkedIn Pulse can help them

Swag (promotional materials) can be used in an attempt to earn one new customer, or it can be used to create brand ambassadors who continually add value for your brand

Choosing the right social networks is necessary to gain you much-needed exposure. Here’re 10 ways to make the right choice and to do the promotion online

If you find yourself losing ground to your competitors, it may not be because they have more social proof than you, which is more persuasive for landing new customers.



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