Millennial-first marketing misses the point by painting an entire generation of customers as completely alien from what came before. Using a variety of strategies…
Archive for the ‘social media’ Category
These days, having a disgruntled employee is more than just a nuisance. It can flow over to review sites and do serious damage to your brand’s reputation.
What’s the best policy for when your company receives inevitable negative criticism online? Consider this a guide for how to respond, if at all, through various channels.
Like, Dislike, Comment and Reply: Do’s and Don’ts of Interacting with Customers on Facebook
Wondering how you could best attract more customers through social media? Here are 8 ways you can get started capturing and retaining their attention.
Companies that are based in Asia and the Asia-Pacific face many challenges when it comes to social media for their business.
In working with clients both big and small, I’ve discovered four extremely effective, alternative ways of driving social marketing traffic.
No matter the size your business, a solopreneur, a small startup or well established businesses with many customers social outreach is vital to business.
In the following article, we will understand how to tackle millennials, make their negative traits work for your advantage and keep them motivated and happy all the while.
At the simplest level, social media engagement comprises of 5 levels. In today’s edition, we’re going to take a look at the third level in detail and explore ways in which to improve brand perception by means of it.