Archive for the ‘online marketing’ Category

Dark social describes the portion of ‘direct traffic’ website visits that come from social shares, but that can’t be quantified. Learn more …

Hiring a copywriter can be quite a challenge for a business. It’s not simply a case of handing over a few press releases or your website plan. Copywriters take a partnership approach, working with you every step of the way to create sparkling copy.

Follow this three step plan and you’ll get the results you’re looking for from your copywriter.

There are lots of ways to leverage crowdsourcing for the simple sake of marketing your brand.

we have seen a shift to online marketing over the past 15 years as search engines, social media sites and corporate websites vie for the attention of the Internet searching public.

Running a small business is an exciting venture that can lead to the financial freedom simple employees work their whole lives to attain. However, with the great rewards come great risks that can lead us small business owners to financial failures.

Mark explains how he got the idea for Audioboo and how big it has grown in such a short time; he also shares some business tips and his favourite Audioboos.

Okay, name the last time you had a video chat using your social networking account on Facebook and Twitter. No, no, fancy add-ons don’t count. Just straight video chat without having to put in the extra effort. Anyone? Anyone?

Well, so long Facebook and Twitter, GooglePlus just took the lead.

When you line up your web agency for the first meeting or read their tender document, you’re hoping to be wowed a bit. You want to walk out of the presentation, having read their submission, and know full well that these folks can do the job for you. But are you being fair to them? Are you giving them enough information in your website brief about you and your business so they can bring their ‘A’ game to the table?

This post highlights the top 5 rocking social concepts (and digital) to hit the internet pre-Christmas 2012. You’ll be amazed how the theme of ‘giving’ has spread across the internet like viral wildfire to include weekly giving offers, yearly charity crusades and one off hyped up events.

Hopefully by now your business has joined one of the fastest-growing social networks, Pinterest. The holidays are swiftly approaching, and with them, one of the biggest consumer periods of the year! Follow these five simple steps to compete in this new arena for the holiday season!