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While Blogs are mainly thought of as being associated to a particular individual, businesses can use them effectively too. As [...]

Live Tweeting at a Golf Tournament! We will be Tweeting from the following account @TimeToPlay_Golf and on Facebook . As your keen Tweak [...]

If you go to the Arctic Ready website, you will see a site very similar to Shell’s main corporate website. [...]

I have experienced the day-to-day pros (e.g. the nearly endless well of marketing knowledge) and cons (e.g. the cost) of working with an ad agency from the perspective of the agency itself as well as from the perspective of the client.

3 questions that had the owners of Stagecoaches asked themselves they may have survived as robust and booming businesses. They seem simple and obvious questions, but how you answer them will determine if your business lasts the test of time.

What has taken place in Ireland to explain the huge adjustments in the last fifteen years? Why is rugby so close to passing the GAA in the survey as the second most popular sport in Ireland?

This article is about using your imagination to differentiate your brand. It includes two examples that show what a little imagination can do as a foundation for a successful business.

This blog is for you If you are a landlord or a retailer, or need marketing ideas & CSR tactics on a low budget. Here are some business ideas that are re-invigorating economic activity in vacant properties.

We don’t hesitate to hire brand-building consultants, whether that’s business analysts or advertising agencies. But there’s another way to build your brand and give back at the same time: supporting a charity.

Whether you’re a long-time retailer or a start-up, the rules of selling online are much the same. Everything you do is centered around three areas: people, products and promotion.