Archive for the ‘Marketing Strategy’ Category

So, even if you are selling your products online, it’s important to get your labels right. In fact, for ecommerce businesses, the correct labeling of products is even more important than in the case of offline businesses.

The growth and scaling of startups is one of the most daunting tasks a marketer ever faces. No matter how ingenious your startup idea is, at one or another point, you would have to find someone to steer it to its glorious prime.

Getting people to notice you takes quite a bit of time and effort, but often the real problem is convincing people that you are a good company.

It is important to understand customer’s buying behaviour to accomplish business goals. Personalized marketing is necessary for customer retention

Learn why 96% of website bounce rate data you’ve read is false. Plus, how to TRULY read bounce rate to stop wasting profit & improve your website marketing.

People are now looking for videos that provide some unique views of the major tourist attractions. This is driving the use of drone videos for travel marketing with every passing day.

Forward-thinking organizations now seek hybrid marketing professionals who are proficient in multiple disciplines and able to drive integrated campaigns.

Google is constantly tweaking its algorithm and throwing surprises at online marketers in the process. Let us examine the major changes to search in 2014.

There are lots of great studies and stats on how much more likely your content will be shared on social media if it has striking, visual, interesting, beautiful images.

Startup founders need to automate whatever they can in order to smooth out processes. Here are some tools that will help move everyday connectivity along.