Tweak Your Biz

Archive for the ‘Marketing Strategy’ Category

You certainly don’t want to fling open the doors on Day 1 of your startup to a chorus of crickets, but you also don’t want to further your miles-high debt with flashy marketing.

To develop a more refined sales and marketing alignment, you need to understand how content help both departments reach their goals in unison.

For success, retailers must have an omnichannel strategy, which allows them to ensure customers have a cohesive shopping experience regardless of the channel they opt to engage with.

Simply building eLearning courses isn’t enough to attract people to take them, you have to prove that there is both a purpose & personal benefit for them.

In non-election years, businesses contribute to lobbying firms &lobbyists. Between 2007 & 2010, the top lobbying US firms contributed approx $5.8 billion

In today’s rapidly evolving work environment, more companies are expanding their searches past traditional methods to find skilled remote workers.

The holidays can throw just about any online retailer into panic and when it comes to shipping, there’s no bigger challenge for eCommerce businesses.

Online presence is an important factor for your business and you don’t need to spend a lot to boost your online presence. Try these budget-savvy tips.

How do you move a social media fan from just liking your Facebook page to actually returning to your page every day, reading your content, interacting, subscribing to your email list and eventually buying your product or service?

Geo-targeting connects businesses and audiences based on real-time location, but not all strategies are created equally. Try these that work.

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