Bloggertone

Large sections of the media are taken up with opinion and trendspotting. If you’re in a service-based business, you can take advantage of this and build your profile…

If you are a business owner/manager/marketer and you are curious about whether you need to redesign your website, the REAL answer should be provided by feedback you receive from others. What does that mean? Here’s a quick exercise…

On a professional level I’ve resolved to increase my sales contribution to our business by €5K per month. This The best way of keeping my resolution is to take some sensible…

My final installment, part 4 of these “Avoiding bad practices” series, addresses the role of segmentation and targeting and how it changed one little business. As a treat, I’ve written a true story…

A media page, also known as a press page, media or press room, is a page on your website with information that the media and press would find useful…

If I could show you how to make money on Twitter, would you be interested? I use twelve different Twitter accounts (more on that later) to sell different products, tools, and services. And, like any line of business…

The internet has given rise to an information overload; within a few clicks the average surfer can have a world of information right at their fingertips. This endless pool of information…

Ever notice how many bloggers tell you to be Authentic? A quick search on Google returns 62 million results. So it’s obviously important. But what is it? And, more important, how do you become more authentic?

Having a marketing message early in your business development is vital. It helps to put shape and definition to the entire entity. Without a clear message, you can flounder and lose focus…

The DISC personality profiling system identifies four different networking styles that people roughly fit into. We’re all a mix of the four styles, but one style usually dominates. See if you can spot which style you are…