Archive for the ‘customer’ Category

Here is a simple, 11-step process for successfully conducting focus groups to achieve your team or organization’s objective.

Google Analytics is a great platform where businesses can track and see exactly how the customers are engaging with their products or services.

Thanksgiving is the perfect time to tell your customers just how much you appreciate their business. Below are five ways to say “thanks” that will make a lasting impression.

Mobile phone apps are the clear-cut solution to help lessen and reduce the amount of physical clutter in a person’s day-to-day life; and in most cases, do a whole lot more, in regards to services, to benefit all parties involved.

As an online marketer, it is essential to understand the buyer’s perspective for effective marketing of your products for instant conversion.

Much of the business world has gotten so used to the comforts of the e-universe that they’ve forgotten the value of the traditional ways of business. One such oft-forgotten practice is the use of traditional mail.

CRM (customer relationship management) is a system which processes all the actions into a contact database system which both hands back the power to you, and simplifies your sales and marketing operation.

What can a marketer learn from a salesman about defining target audience and defining the complete buyer persona?

Zappos.com realized very early on that their business should revolve around two different (but still intertwining) core values – culture and service.

Your business is growing. New clients are pouring in, and referrals and sales alike are on the upswing. But are you effectively communicating with customers and prospects? Or are you leaving money on the table?