What is a digital agency and how can they help your business? I talked to Dave Antrobus of Grafton Media, sponsors of the BizSugar Rock Your Biz competition & Blog Awards Ireland.
Archive for the ‘Blogging’ Category
Your website is your shop front to the world, it is the way you present yourself to potential new customers and prospects, and it should also be seen as an investment in your business – helping you to achieve and maintain growth and build your revenue. With all this in mind, why is it that I have seen as many poorly executed websites as I have had hot dinners?
Lucy Masterson is a renowned marketing consultant who gave up her job to ensure that many other Irish people find employment. She founded Hireland at the kitchen table with Michael Killeen of Dialogue Marketing.
Digital marketers that only measure cold hard statistics are starting to shiver like the Mammoths during the ice age, because as we enter the age of social, the online world is beginning to heat up as everybody expresses online love in a tangible way. To coin a phase – we are adopting esocial.
If your business blog doesn’t see a lot of discussion in the comments, don’t be discouraged. Here are some reasons why for certain blogs, comments don’t matter that much anyway.
For too long, marketers have been saying that content is “king” without really knowing what that means. Far too many marketers have produced far too much content that largely gets ignored. Far too many marketers don’t produce enough content. Far too few marketers realise the importance of communities in which to distribute their content. If money is tight in B2B marketing, we need to innovate – here’s how you can do that with your content.
Some businesses seem to think SEO is an optional part of operating online – which it completely is – assuming you also think being found by potential clients online is also an optional part of your business.
In Hollywood, it’s “Lights, Camera, Action!” In the digital age, it’s “Likes, Content, Analytics”. Not everyone will be rushing to […]
Are you struggling for inspiration as to what to write about next for your business blog? It’s natural to sometimes struggle when it comes to creating great content, a position that most business bloggers find themselves in sooner or later. Here are my ten proven blog post ideas and examples to help smash your bloggers’s block.
I was delighted to catch up with Lorna and Amanda and find out how and why they decided to take on the task of making the Blog Awards Ireland 2012 the best event yet. One thing that really shone through as I chatted to Amanda and Lorna was these awards are special because they are for everyone.