A company’s blog can be a great marketing tool to drive traffic to its website, build relationships and establish a brand voice. In order to benefit from your blog you need to attract and maintain a readership and engage people – this is easier said than done. Sometimes blogging can be like shouting at the top of your voice in a vacuum.
Archive for the ‘Blogs’ Category
Learn 5 things you can do, starting today, to gain more repeat visitors to your website or blog.
Ian Cleary is the founder and CEO of Razorsocial, is a writer for Social Media Examiner, will be speaking at Social Media Marketing World, and was named one of the top 100 B2B marketers mentioned on Twitter in the US Q1 2013.
As a business owner, writing may not be your strong suit. But with these tips, you’ll quickly improve your skills as a writer.
There are several bloggers out there who blog every day, but that doesn’t mean that you should follow in their digital footsteps.
These tips should help you to write copy that will look good. Plus if you write as a guest contributor these suggestions are handy to know to get on the right side of the person editing the blogs, therefore hopefully getting published more often.
Social media marketing is one way companies reach out and connect with their customers in an attempt to build brand loyalty and advertise new products. Take a look at these six companies that know how to use social media to its fullest and see how you can do the same in your social media campaigns.
There is often confusion when it comes to patents, trademarks or copyright. Website designers often wonder if they can patent their design, and how to go about it.
A small business blog is a great way to provide regular “useful” content to your market but how do you get readers and build a community that will keep coming back for more.
One of the benefits of evergreen content is that it will continue to generate profits and traffic – because the information rarely goes out of date, and is easy to update when it does, the chances of people searching out that information is high.