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The purpose of this post about social media risks is to help you manage social media effectively in your business. Don’t let legal issues with social media ever be a reason not to use it

Find out how you can use customers’ questions to create content marketing gold.

Learn about business blogging from David Gadarian, including discussion on digital roadmap and blogging segmentation tips.

When it comes to social media “80% of marketers begin with tactics instead of goals” – eMarketer Report. Here’s how to build a strategic social media plan to ensure that you don’t waste time or money on tactics that might work.

Think about the importance of your online reputation and more specifically, is it really what it should be? If the answer is no on both ends, then you definitely have some work to do moving forward.

When people are presented with a crisis, it typically triggers the part of our brain called the limbic system. This primitive part of our brain is responsible for emotions, motivation, predatory and defensive behaviors, memory and other functions.

“Good luck and thanks for all the fish”, the final communication between the Dolphins and Mice just prior to Planet Earth’s destruction. This was to make way for an Inter-Galactic Highway, in Douglas Adams’ “five part trilogy” The Hitch Hikers Guide to the Galaxy. What has that got to do with Management and Innovation?

I am looking for your help. Here are 3 photos of me and I would like you all to vote on them in the comments section below to choose which I will use for my avatar across everything – TweakyourBiz.com, Twitter, Facebook, LinkedIn and all else.

Funny thing is that some of the social marketing techniques work – some of the time – and some of them work – well, not quite well a lot of the time. Aggressive social marketers think that linking the sale of their product to sex will help them actually achieve a long term customer relationship? And the results are usually not positive.

While businesses have now embraced the need to nurture and grow their online communities, doing so remains a challenge for many. The Internet may have changed the geographical limitations of community; however, for me, the older values of community remain intact and are as potent online as they were previously were offline.