Bloggertone

As our e-based world increasingly blurs the line between our personal and professional lives, it’s important to make good use of our time. Yet the best approach is usually the one we resist the most.

It’s now coming up on a year (9 months to be exact) since Jill approached me to help – so I though I’d look back, look at the lessons learnt and give you some insight as to what a small business can achieve on Facebook, with the right approach.

When scrutinized, many arguments justifying ROI specifically delivered by social media are dead in the water. But it’s The Big One for businesses that are encouraged and cajoled to sink valuable time and/or money (usually both) into a digital tsunami they know is coming because their familiar shoreline has just been sucked out beyond their vision.

Let me start by saying that I don’t consider myself a blogging expert, in fact, I consistently find how little I know each day, in how much more there is left for me to still find out. That said I have learned…

Mykistime’s mission is to be the best listings website for parents looking for information on activities and classes for their children in their local area (in Ireland). Disclaimer: I have been helping them with their Facebook presence for about the last three months, this is their story so far:

We are all different with different expectations, different boundaries and different comfort zones. It takes time, it takes effort, it takes respect, it takes listening and it takes trust before we can connect with another human being.

Interview with Australian Cathy Albanese who is a fitness instructor and the lady behind Ireland’s FITT Ladies Bootcamp. After only 9 months, they were nominated for the 2010 Pigsback.com Irish Enterprise Award.

When using Twitter for business, It’s important to have a plan so that you have something to measure your results against. In my experience, the individuals and businesses that fail to leverage Twitter effectively…