Tweak Your Biz » Growth

Let’s be brutally honest: shipping is a pretty boring topic. No entrepreneur wants to sit around discussing shipping strategies. You just want to make your sales, grow your business, and let the boring details sort themselves out. The problem is that shipping isn’t something you can just ignore and expect it to sort itself out. The fact is that if your business doesn’t have a sound shipping plan in place, its growth will be stunted. It’s not an exaggeration to say that the very fate of…

Stress is the greatest disease of the modern age, a universal plague that cannot be avoided and a silent killer that affects all the aspects of life. Stress is an especially big problem in cities, where more and more people are working in offices on jobs where stress is an integral part of the job and often the working environment. It has been proven that stress in the workplace negatively affects productivity, brain performance, concentration and learning. Research shows that in UK, for…

Digital revolution has profoundly reflected on users’ behavior and their higher expectations to participate and contribute more actively online. The new face of the internet has changed the interactive web experience of users. Nowadays, visitors expect to be impressed, involved and entertained. This all makes it clear that interactivity is one of the vital characteristics that a website should possess. Not convinced yet? In this article I will draw your attention to three expert proven…

As the year closes, you might find yourself imagining what could happen next. Just think…an untouched year of building on your existing foundation.  Strategic planning is all about what your business will become and a crucial piece of preparation.  So, why do so many of us believe myths about strategic planning that actually keep our companies from growing? Here are 7 myths to debunk in your own small to mid-sized business. Myth 1: You only have to do it once a year. Yes, it does make…

If you’re thinking about starting a business in 2014, you need to start your planning right now. After all, you’ve got a long list of to-dos to take care of in the remaining weeks of the year. #1. Decide What Your Business Will Be If you haven’t gotten past simply wanting to start a business or maybe a sketch of an idea, now’s the time to dive into the details. Will this be a brick-and-mortar location, or a home-based business? What products or services will you sell? #2. Look at Your…

MyKidsTime.ie is a listings website for parents and their children in Ireland and their continued success on Facebook offers wonderful insights to other SMEs on how to use digital to grow business. In this #TYBspotlight, I find out how this Irish SME is building a viral Facebook community and business. [Disclosure: I’ve been advising Chief Executive and Founder: Jill Holtz and her team for nearly 4 years] MyKidstime with a staggering 2656 % engagement rate on Facebook above (The…

You probably all know Pinatas as a Mexican toy that children bash with a stick to get the sweets from the middle. Ruth O’Reilly started PinatasPinatas.com having the vision to create the same in Ireland and has progressed to several different versions to expand into the adult market as well. In this #TYBspotlight we find out where Ruth had the idea from and how working from home with young children has actually inspired Ruth with her creativity for her Pinatas. What were you doing when…

Are you a small business or designer-maker maker looking to sell products online and in need of good e-tailing advice? Our latest TYBspotlight interview with Lawrence Parnis revealed some essential e-commerce know-how and online selling tips. Lawrence owns Craftbay Marketplace, an umbrella portal offering buyers around the world and producers of Irish handmade products, an easy one stop e-commerce marketplace for crafted Irish giftware products. Are you in the sector? Read through to the end of…

Since the big bang of Big Data and the upgrade of the current technological era, online businesses need a change of perspectives in order to grow. This change has embodied a new job title called Growth Hacker, who needs to solve the good old problem any online business has. How do I get customers to my brand?  Unlike traditional methods, a growth hacker answers this question with A/B testing, landing pages, UI optimisation, mobile platforms and big data analytics, some of the things that this…

For an introduction to Dr. Emad Rahim I’m not sure where to start - the Killing Fields of Cambodia, the dangers of growing up in Brooklyn, abusive step-father and dyslexia to name a few. Then on to the good times – overcoming the past, surpassing the learning difficulties that came with dyslexia, becoming a Doctorate and now a mentor himself. I dare you to watch the Youtube video below – Against All Odds – and not feel inspired. In this #TYBspotlight I try to find out…