Tweak Your Biz » Growth

If you want to be incrementally better: Be competitive. If you want to be exponentially better: Be cooperative. - Unknown. Perhaps it’s due to the upheaval triggered by the global economic uncertainty or maybe the seeds were planted in the 1990′s but there is more talk about collaboration. This could be an underestimated strategy to growing your business. Adam Brandenburger and Barry Nalebuff write in Co-Opetition: A Revolution Mindset That Combines Cooperation and Competition:…

Why ‘boost’ your network? One of the main reasons users find themselves drawn to LinkedIn is the possibility of expanding upon their current professional contact-base and reaching out to new people in their industry. While sending out invitations to people you’ve done business with is one way of boosting the size and quality of your network, the number of limitations you can send is by default limited, and it’s contrary to LinkedIn’s User Agreement to send…

One of the key talking points to emerge from an insightful and engaging workshop in Cork (Ireland) delivered by LinkedIn expert and evangelist Derek Reilly, in association with Junior Chamber International (JCI) Cork, was the usefulness, or otherwise, of writing and receiving profile recommendations on the word’s most well-known business network LinkedIn. LinkedIn Recommendations For those not in the know, recommendations are: Like their ‘old school’ paper counterparts…

Recently I heard Philip Dargan of Bubblegum.ie on the Ryan Tubridy 2Fm show. He came across so well I just knew I had to interview him. Bubblegum.ie is a grocery coupon site which is in its early stages but already getting great exposure. Philip explains what motivated him to start the business, what he hopes to achieve for Irish Food Manufacturers, what he has learnt along the way and how Social Media has been great for spreading the word. What gave you the idea for the coupon site and why the…

If you’re experiencing site builder overload, here are five recommended site builders on the web. Whatever it is that you’re looking into developing from a digital portfolio, blog or even an official website, all of these WYSIWYG (What You See Is What You Get) systems are capable of doing them all. It just takes time in becoming familiar with the system and not being afraid to face the challenges while making your picture perfect website. What’s the best one for you? The…

One of the top human fears is the fear of public speaking. Another is the fear of death. But imagine that for some, the  No. 1 fear can be actually dying whilst speaking in public. If the thought of standing up in front of a crowd is worse than death itself, read on for some tips on how to overcome that. Origin Most phobias and dreaded fears stem from a single event. Most people can recall immediately when their phobia or fear took hold, and can even associate with the sights, sounds,…

A while back, I wrote a blog post for new bloggers on what’s worth considering before you start blogging. Although there were many useful points made in that post and in the comments – more experienced bloggers often ask me for ways to make their posts stand out. Based on my experience of which content works best, here at Bloggertone - I now understand why some of the sometimes overlooked aspects of blogging can make the biggest difference. Craft a stand out headline Your blog…

If you’re not sure how to use content marketing to grow your business, you’re in luck.  BizSugar (our sister site, owned by Small Business Trends) will be hosting a Facebook Q & A chat titled, “Creating Content Gold” to answer your questions about content marketing.  The Facebook chat will take place on Monday, February 27, 2012, from 9:30 to 10.30 pm GMT on the BizSugar Facebook page.  BizSugar member Ileane Smith, (@Ileane on Twitter) will be there to answer your…

Former Angel Investor and Technology Executive Paraic Hegarty discusses his background and how he got into business and investing. There are some great suggestions for companies looking for investment and also common mistakes that are made. Plus Paraic explains how one company impressed him enough to get involved full-time and hang up his Angel wings for a while. What is your business background? I studied Computer Science in Trinity and emigrated to the UK after I graduated in 1988. I had a…

You may have already reviewed 2011 and set your goals and aspirations for 2012. If you have not already thought about how you operate WITHIN your business, here are some guidelines to help you focus on what is important for yourself as a business owner… 1. Happiness is not financially dependent My personal favourite. I often hear the phrase “I will be happy when I have more money.” But when you ask people what is most important to them as business owners, other factors often appear…