Margaret Smith was a quiet, shy, stay at home mother who transformed in a couple of years to become a successful business owner of UmNumNum boutique cookery school. Not only that but Margaret has extended her education, created a very popular business network, attracted media attention, given speeches and talks plus embraced Social Media very effectively. Margaret explains to me how this all came about, also she gives advice to other start-ups and Social Media tips plus explains the whirlwind that was 2011 for her.
Archive for the ‘Start-ups’ Category
Bubblegum.ie is a grocery coupon site which is in its early stages but already getting great exposure. Philip explains what motivated him to start the business, what he hopes to achieve for Irish Food Manufacturers, what he has learnt along the way and how Social Media has been great for spreading the word
Whatever it is that you’re looking into developing from a digital portfolio, blog or even an official website, all of these WYSIWYG (What You See Is What You Get) systems are capable of doing them all.
Former Angel Investor and Technology Executive Paraic Hegarty gives some great suggestions for companies looking for investment and also common mistakes that are made.
After my interview with Lynne Allbutt I realised that planning, creating and maintaining a garden can be similar to starting a business and ensuring it “grows”. So here are a few analogies to help make your business grow.
Remember that you have the power to create change in your own business – but first you need to make the time and space in order to identify what needs to be done.
It’s now coming up on a year (9 months to be exact) since Jill approached me to help – so I though I’d look back, look at the lessons learnt and give you some insight as to what a small business can achieve on Facebook, with the right approach.
Numbers (fans, followers etc) are by themselves a bad indicator of social media success. So when I came accross a small business called Oldfarm Pork really proving this point – I knew I had to share their story.
While it is supposedly key to their success, SMEs often have an uneasy relationship with the Internet. It’s a problem with many dimensions. Maybe the logical answer is to find ways to empower SMEs to get the information they need. So here’s an idea.
While success is nothing to do with money, survival is everything to do with creativity. It’s an innate part of us and a measure of our ability to evolve as a species. However, we all too often shift responsibility from ourselves to others.