Bloggertone

Many of you will know Lorna Sixsmith from her successful business Garrendenny Lane, or Write on Track, or the Blog [...]

More experienced bloggers often ask me for ways to make their posts stand out. Based on my experience of which content works best, here at Bloggertone – I now understand why some of the sometimes overlooked aspects of blogging can make the biggest difference.

For most businesses, Facebook continues to be an obsession with gathering fans (Likers). However, it this the right approach, particularly if you are a small business? Here I would like to present you with the case against!

Are you looking for proven ways to grow fans on your Facebook page? Are you a page admin that would like to know how to build strong relationships with fans and turn them into customers and advocates for your brand?

In May, Luke from Neworld blog brought together statistics on social networking usage in Ireland. It was from this information and a number of other sources that Connexia Ireland/UK decided to design what is probably the one of the first infographics for social networking in Ireland.

It’s now coming up on a year (9 months to be exact) since Jill approached me to help – so I though I’d look back, look at the lessons learnt and give you some insight as to what a small business can achieve on Facebook, with the right approach.

Numbers (fans, followers etc) are by themselves a bad indicator of social media success. So when I came accross a small business called Oldfarm Pork really proving this point – I knew I had to share their story.

We came up with a simple idea: The Premium Butcher Summer Scorcher BBQ Competition. To enter the competition, the user had to: 1. Like the Premium Butcher Facebook page & 2. And then nominate and invite up to nine of their Facebook friends.

Mykistime’s mission is to be the best listings website for parents looking for information on activities and classes for their children in their local area (in Ireland). Disclaimer: I have been helping them with their Facebook presence for about the last three months, this is their story so far: