Archive for the ‘Facebook’ Category

Digital revolution has profoundly reflected on users’ behavior and their higher expectations to participate and contribute more actively online. The new face of the internet has changed the interactive web experience of users. Nowadays, visitors expect to be impressed, involved and entertained.

MyKidsTime.ie is a listings website for parents and their children in Ireland and their continued success on Facebook offers wonderful insights to other SMEs on how to use Digital to grow your business. In this #TYBspotlight, I find out how this Irish SME is building a viral Facebook community and business. [Disclosure: I’ve been advising Chief Executive and Founder: Jill Holtz and her team for nearly 4 years]

Many of you will know Lorna Sixsmith from her successful business Garrendenny Lane, or Write on Track, or the Blog […]

More experienced bloggers often ask me for ways to make their posts stand out. Based on my experience of which content works best, here at Bloggertone – I now understand why some of the sometimes overlooked aspects of blogging can make the biggest difference.

For most businesses, Facebook continues to be an obsession with gathering fans (Likers). However, it this the right approach, particularly if you are a small business? Here I would like to present you with the case against!

Are you looking for proven ways to grow fans on your Facebook page? Are you a page admin that would like to know how to build strong relationships with fans and turn them into customers and advocates for your brand?

In May, Luke from Neworld blog brought together statistics on social networking usage in Ireland. It was from this information and a number of other sources that Connexia Ireland/UK decided to design what is probably the one of the first infographics for social networking in Ireland.

It’s now coming up on a year (9 months to be exact) since Jill approached me to help – so I though I’d look back, look at the lessons learnt and give you some insight as to what a small business can achieve on Facebook, with the right approach.

Numbers (fans, followers etc) are by themselves a bad indicator of social media success. So when I came accross a small business called Oldfarm Pork really proving this point – I knew I had to share their story.

We came up with a simple idea: The Premium Butcher Summer Scorcher BBQ Competition. To enter the competition, the user had to: 1. Like the Premium Butcher Facebook page & 2. And then nominate and invite up to nine of their Facebook friends.