Digital revolution has profoundly reflected on users’ behavior and their higher expectations to participate and contribute more actively online. The new face of the internet has changed the interactive web experience of users. Nowadays, visitors expect to be impressed, involved and entertained.
Archive for the ‘Creativity in Business’ Category
Here are my four self-motivation accelerators that have always made the difference for me whenever I feel discouraged.
Our progress through life is a chain that starts with imagination. Einstein once said: “Imagination is everything. It is the preview of life’s coming attractions.” Sir Ken Robinson describes imagination as a uniquely human quality that allows us to visit the past and the future, giving us the power to empathize and to bring to mind things that don’t yet exist. He describes creativity as applied imagination and innovation completes the chain by putting creativity into practice. Imagine, then, how little Adriana’s preview of life’s coming attractions was shattered on White Rock beach.
A startup or an SME, driven by passion, pressures and performance anxiety, may find little time to focus on branding but, sooner or later, they will have to face the consequences of not doing so. Typically, the first three years are the most crucial in a company’s existence. Within that timeframe, 95% of companies fail, which is amazing when you think of all the expertise, advice and assistance that’s available, these days. There may be many reasons for a company failing, but a lack of attention to branding is often a key factor.
As our e-based world increasingly blurs the line between our personal and professional lives, it’s important to make good use of our time. Yet the best approach is usually the one we resist the most.
Like all business owners – large and small – your goal for your company is undoubtedly growth, but make sure it’s controlled growth, gauged to your ability to handle the demands that come with it.
Managing the careful act of remaining adept, focused and aware of opportunities, before they arise and being absolutely prepared for them. You’re well-connected to your market by listening to your customer, client, or whomever you service. In fact, you’re so well ‘tuned-in’ to them that you know what they’re likely to want before they want it.
What drives your search for answers to improve your business? Is it a deep understanding of who you are and what you do; is it an awareness of your objectives/goals and what you want for yourself and your organization… or is it something else? Whether we call it Internet overload, filter failure or just plain lack of clarity, sometimes we need to step back and examine our MO.
This article will be sharing some “little known” ways to take your business to the next level. You’ve probably heard most of the things on this list but you’re probably ignoring them because you think they won’t make any real impact. Or would they?
It’s becoming recognized in many organizations that collective creativity is the best way to address the complexity of our lives and create the biggest impact. An open process works far better than a closed one where we guard our ideas within a fortress of secrecy, and the creative process is much richer for it.