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North Tipperary green enterprise park

by Mark Cahill on February 4th, 2010
22 Comments



I live in a rural village in Co. Tipperary, Ireland, and there is currently an Eco-Village under construction.  A small number of families have moved in over the last few weeks and there are many more to come. This Eco-Village is quite unique from a European perspective, as it is the only project of its kind to build an Eco-Village with adjoins an already existing village.

As part of the Eco-Village there are plans to build a green enterprise centre which will inherit the sustainable culture of the existing village. I am one of the directors of the board and we are tasked with ensuring that this project is successful.  So far we have put a vision and project plan together. Furthermore, we have secured funding to build the centre and we are down to the last three applications for the build tender.

Vision for the sustainable green enterprise centre.

The North Tipperary green enterprise park will use a best practice ‘Interface’ design to foster and nurture the development of participating eco-oriented businesses from incubation stage through to production in 758 square metre specialised building with an internal structure designed to promote collaborative enterprise and synergistic possibilities through geographic proximity.

It will provide smart solutions to environmental and resource issues, the companies locating in NTGEP will have competitive advantage through their provision of innovative product/service offerings with enhanced environmental performance.  It will also support eco-enterprise in the local area and educate existing businesses on how to evolve their existing business model to be more futuristic and sustainable.

Green field

Next steps

Next steps are to rebrand the North Tipperary green enterprise park to a more suitable name, to start recruiting potential residents and to start the build process. I shall keep you informed through Bloggertone as we progress of through this project.



Category: Business expansion

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The Author: Mark Cahill

Mark Cahill has over 13 years experience with blue-chip corporations such as such as Dell, Airtricity, Trinity Biotech and Johnson & Johnson in a variety of Technical/IT and Project Management roles. He completed his master’s degree in business administration (MBA) in 2008, and his thesis “To what extent have online social networks have changed business to consumer marketing”. His thesis looks at how online social networks and Web 2.0 have changed the marketing landscape and it proposes a model for an integrated offline and online marketing strategy. He holds a Bachelors degree in Computer Engineering, and a certificate in applied physics and electronics. Mark is also a guest lecturer with the University of Limerick. Mark is a director for North Tipperary green enterprise park, which is a green enterprise centre. He is also a member of Engineers Ireland (IEI), IIA (Irish Internet Association) and MBA association of Ireland (MBAAI). http://www.ConsultMark.ie

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  • http://www.channelship.ie/blog/ fred

    Welcome to Bloggertone Mark. Interesting idea. Looking forward to seeing the Enterprise park in action :)

  • http://www.btbtraining.com/blog Niall Devitt

    Hi Mark, Welcome to Bloggertone, It's great to have you on board :) As a Tipperary man, I am delighted to see us taking a lead in this regard. In fact, there are huge opportunities for Ireland as a whole around green business but if will take initiatives such as the Eco-Village and many more like them to truly make this happen. We went the “Food Island” so why can't we go with the “Green Island”? Surely that would make even more sense?? Thanks for sharing and looking forward to seeing how it develops. Cheers, Niall

  • http://www.channelship.ie/blog/ fred

    Welcome to Bloggertone Mark. Interesting idea. Looking forward to seeing the Enterprise park in action :)

  • barneyausten

    Hi Mark. Welcome – you are now a Bloggertoner(!). This looks like a really interesting project – look forward to having a read on the progress. Best of luck with it.

  • LewisEvans

    This looks like a very interesting project. Thanks for letting us know at such an early stage.

  • http://www.btbtraining.com/blog Niall Devitt

    Hi Mark, Welcome to Bloggertone, It’s great to have you on board :) As a Tipperary man, I am delighted to see us taking a lead in this regard. In fact, there are huge opportunities for Ireland as a whole around green business but if will take initiatives such as the Eco-Village and many more like them to truly make this happen. We went the “Food Island” so why can’t we go with the “Green Island”? Surely that would make even more sense?? Thanks for sharing and looking forward to seeing how it develops. Cheers, Niall

  • gregfry

    Thanks for sharing info on what looks like a great and very exciting project.

  • http://blog.myprojecttracker.com Barney Austen

    Hi Mark. Welcome – you are now a Bloggertoner(!). This looks like a really interesting project – look forward to having a read on the progress. Best of luck with it.

  • Anonymous

    This looks like a very interesting project. Thanks for letting us know at such an early stage.

  • Anonymous

    Thanks for sharing info on what looks like a great and very exciting project.

  • elainerogers

    Hi Mark,It's always great to hear the updates – thanks for sharing and as always best of luck with the project. It's quite an undertaking.I must venture that direction soon.. I want to be there for the launch of the Eco Open Coffee :)

  • http://www.btbtraining.com/blog Niall Devitt

    Hi Mark, Welcome to Bloggertone, It's great to have you on board :) As a Tipperary man, I am delighted to see us taking a lead in this regard. In fact, there are huge opportunities for Ireland as a whole around green business but if will take initiatives such as the Eco-Village and many more like them to truly make this happen. We went the “Food Island” so why can't we go with the “Green Island”? Surely that would make even more sense?? Thanks for sharing and looking forward to seeing how it develops. Cheers, Niall

  • barneyausten

    Hi Mark. Welcome – you are now a Bloggertoner(!). This looks like a really interesting project – look forward to having a read on the progress. Best of luck with it.

  • LewisEvans

    This looks like a very interesting project. Thanks for letting us know at such an early stage.

  • http://www.seefincoaching.com/blog Elaine Rogers

    Hi Mark,
    It’s always great to hear the updates – thanks for sharing and as always best of luck with the project. It’s quite an undertaking.
    I must venture that direction soon.. I want to be there for the launch of the Eco Open Coffee :)

  • gregfry

    Thanks for sharing info on what looks like a great and very exciting project.

  • elainerogers

    Hi Mark,It's always great to hear the updates – thanks for sharing and as always best of luck with the project. It's quite an undertaking.I must venture that direction soon.. I want to be there for the launch of the Eco Open Coffee :)

  • Catherine

    Hello,
    I am currently writing a report based around this topic.
    Please could I ask for your opinion on the following extract of my report:

    Social media marketing (SMM) has low capital costs, only covering the wage of the person monitoring the fan page. Therefore business owners spend little time deliberating the use of this strategy. If it is unsuccessful the marketer is at no great financial loss; thus SMM has come to be considered a gamble (Weinburg, 2009). Although many businesses see SMM as the future, it is important to consider whether service encounter is being compromised. Peter et al. (1999) state that consumers have different levels of product knowledge which they use throughout the decision making process. From this it can be argued that, when using the intangible medium of the Internet, an understanding of the product is lost from the outset. This leads one to question the effectiveness of online marketing. Moreover, when sat behind a computer screen, the extent to which the recipient of a message has emotions can be easily disregarded. Therefore, in order to successfully market via online media, the communication with the customer must be as genuine as if it were face-to-face.

    Please discuss…

  • Pingback: Green open coffee in Cloughjordan | Consult Mark Blog

  • http://twitter.com/emcg53 Eamon McGlade

    Excellent article that is so applicable to today’s business environment. Having been on the receiving end of a few negotiations that could have been used to script this article, I think the pertinent point is that you must be prepared to walk away. As difficult as this is to even countenance when every sale counts, being prepared to walk away helps both buyer and seller focuse on the cost of failure to each party if they cannot reach agreement. It can also minimise bullying from the buyers side if they are just playing hard-ball but ultimately intend to purchase. That said there are some Alpha male buyer types out there looking for some payback for the last few years and their ship has well and truly come in.

  • http://websitesgiveback.com/blog/ Elena Patrice

    Very interesting thoughts here John. I’m in B2B sales and the way business is being done is definitely different. What I do is not a “high” ticket item and yet we still have to find ways to work with them and earn their business, especially since they’re bombarded constantly in my industry. For us, transparency, patience and empathy are key; all which work extremely well for us. This article intrigues me because I was wondering how the “big” boys and higher ticket market was fairing and dealing with things. Thank you for the information here, Iu2019m very appreciative!nu00a0nMuch kindness,nu00a0nElena

  • Johnogorman

    Hi Eamon, thanks for your thoughts. As you say knowing when to walk and when the deal isn’t good for both sides is key.

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