Tweak Your Biz » Growth

Looking for a proven way to grow your business? Customer engagement could be a great way, since it often leads to organic growth. Thus, we put significant efforts to engage with customers after we realized how important this engagement can be. A good customer engagement can successfully build emotional relationship with the customers. It affects customers’ buying decisions that are not only guided by rational thinking, but also strong emotions about your business based on their experiences…

It’s that time of year—the sun is shining, the flowers are blooming, birds are chirping and businesses are expanding into new markets. Is your company on the path to exploring a new industry or consumer vertical, or thinking about going down this road? If so, read on for some tips on how to navigate the waters of vertical expansion (i.e., taking an existing product/service into a new market with an untapped customer base). The 5Ws of Expanding To New Verticals Before making any moves,…

The motivation for many small business owners to adopt greener practices is simply to reduce their environmental footprint, but there are many other benefits to be gained from running an eco-conscious business. The smallest efforts towards being environmentally friendly can save you money, reduce overheads, improve your brand image, increase competitive advantage and attract new customers. It doesn’t matter what kind of business you run, there are many simple and affordable ways to make your…

“If only I had an extra hour a day, I would do much more things!” Does this sound familiar to you? No matter who you are, whether a freelance worker or a 9-to-5er, you need time to organize the working process, handle duties, communicate with clients, reply to every single message in your mailbox, boost inspiration, and find energy not to burn out while coping with all these things. Although the productivity theme has been discussed for many years, this topic is evergreen, so every new…

Two years after Maria Konnikova’s thought-provoking piece about ‘The Open-Office Trap’ , the layout space of businesses today have changed so little. After a series of backlash from the press, the open office has remained the standard face of startups, small businesses, and Fortune 500 companies. This is not surprising since the open office has proven great in reducing business cost. As before they needed a fortune to start a company from scratch, now with a limited budget they can occupy…

When you hear the term automation, what comes to mind? Robotic interaction? What if I told you, you could eliminate marketing tasks from your to-do list and still automate your company so you sound human, sincere and interactive. There are a myriad of ways you can automate tasks in your business. By doing so, you give your business legs to scale upwards and grow. Instead of being confined by your human limitations, you’re enabled to engage with customers in a way that makes them more likely…

Doing business on an international basis is commonplace in this day and age. A great many business owners, managers, entrepreneurs and others find themselves involved in overseas meetings. There are some important tips and strategies to bear in mind when it comes to international business networking as well as for overseas meetings. Reaching Out Prior to the Meeting A simple strategy to employ in advance of an international or overseas business meeting is to reach out to participants in…

If you’re about to push the “Start” button and launch your brand new business, then you probably have most of your strategy sorted out. Your product or service is ready, you have a nice looking website, and your assistants are prepared and know how to handle future clients. But, where and how do you get those first few clients? Here’s a list of some basic, or not so basic measures you could undertake to get your brand name out there to gain some initial exposure which would ensure your…

It’s easy to sell your product on a mobile app. Yes. You read it right. It’s easy. In fact, smartphones are the most common starting place for online shopping. Check this image. So, can you avoid this problem and improve your product sell? Definitely. You have a big opportunity here. But, how? How can you improve your app design?  Take account of these 5 design factors before developing your eCommerce app. They can dramatically increase your conversion rate. Let’s discuss these…

It’s one of the last things you might think about in your business – how to go green. Environmentally-friendly business practices are important, yet many retail stores are too consumed with the daily operations to know where to start implementing new standards for the company. To help you get started quickly, here are nine ideas of how to go green in your retail business. #1. Instill a Carpool Program Going green starts before people get to your office. To encourage your team to adopt…