Bloggertone

Last year, Fred Caballero, one of the founders here at Bloggertone put together a post about the 10 reasons to join Bloggertone in 2011. Keeping with tradition, I thought I’d examine the reasons why you should now consider joining Bloggertone in 2012.

I am firm believer that the only social media strategies worth considering – are those that will yield a measurable business return. While fans, followers and other social analytics can be part of this process, they should never the end game.

Recently I chatted to Adriaan Bartels of The Cliff House Hotel, Ardmore about their Twitter Tactics – the way he believes it works well and the power it has, plus he gives some excellent advice on using Twitter

With 2012 on the horizon and the final days of 2011 fast approaching, I thought I would take a look back at the 10 most popular Bloggertone posts from the last year.

2010 was also the year Frank Hannigan became Executive Chairman of Goshido, an Irish Software Start Up company. Frank single-handedly used LinkedIn in order to raise $230,000. This all happened in eight days.

Facebook is primarily regarded a B2C social platform and typically not considered as effective for B2B businesses. I’ve always felt that this was not the case, and wanted to highlight companies big and small using it as an effective B2B tool. The following are my 20 Examples of Effective B2B Facebook pages.

Recently, I’ve been lucky to be invited to help and support two wonderfully innovative Irish tourism social media campaigns, run by some great people and that achieved outstanding results.

He has been called the World’s Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies…

So when you build a relationship online, to actually meet offline is such a bonus. The debate will go on for decades whether online relationships are possible. For me particularly, trust is key.

In the run up to St Patrick’s Day, I have been working with fellow social media volunteers and we have come up with a Shamrock Urself! – a Facebook specific application that enables people to add a Shamrock Stamp to their profile picture.