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Sonnenherz-Sun-heart-a22654326

13 Routes to Mastering Business Strategy using ancient advice from Sun Tzu's Art of War

Sun Tzu of The Art of War (on the cover, “孫子兵法”) by Sun Tzu is part of a collection at the University of California, Riverside. The cover also reads “乾隆御書”, meaning it was either commissioned or transcribed by the Qianlong Emperor.


Elish Bul-Godley helps brands hone their marketing communications and establish a stronger online presence via Community Management, Copywriting and Content Marketing. Currently the primary marketing consultant for the Snap Ireland Group. She works with various SMEs, the guerrilla festival Bloom Fringe and traders. Her previous experience includes stints with digital and marketing agencies such as ebow and Rothco, as well as providing training sessions in content, social selling and social media. Also Co-Founder and creator of press accredited blog-zine Eurovision Ireland. Elish has also been a B2B Events professional with Retail Management, Visual Merchandising, Project management experience. Born in Singapore, now in Dublin having negotiated the associated cultural changes between east and west. Loves the odd shimmy as a belly-dance teacher and binges on Sc-ifi in her spare time. http://www.elishbulgodley.wordpress.com

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