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Drumroll Please! The 10 Most Popular Bloggertone Posts of 2011 Were:

With 2012 on the horizon and the final days of 2011 fast approaching, I thought I would take a look back at the 10 most popular Bloggertone posts from the last year.

# 1. QR Codes: Will They Be Big In 2011?

Back in January, Beatrice Whelan wanted to know if QR codes would be big in 2011 and with just under 12K page views, it seems a lot of other people did too!

# 2. 12 Ways To Improve Productivity At The Workplace

Even though this post was published during 2010, these 12 suggestions from Neil Jones on how to improve workplace productivity continued to be a massively popular Bloggertone post in 2011.

# 3. Traits Of A Great Sales Person

Sales people are the public face of business and this post and his second entry into our top ten from Neil, identifies which personality traits make for the greatest salespeople.

# 4. The Importance Of A Personal Development Plan

Our 4th most popular 2011 post was written by Frank Bradley. Frank looks at our ability to learn from experiences and why he believes the creation of a personal development plan is central to this process.

# 5. 10 of the MOST STUPID Interview Questions EVER

Another 2010 post that continued to prove popular in 2011! – In it, I put forward my 10 of the most stupid interview questions ever.

# 6. The Not So Sweet 16: Common Mistakes Businesses Make With Social Media

Be careful not to rush into social media with your eyes closed! Greg Fry’s look at some of the biggest mistakes companies make using social media, was our 6th most popular post in 2011.

# 7. How I Make Money On Twitter

If you could make money on Twitter, would you be interested? Of course you would! This brilliant  how-to Twitter strategy from Ivan Walsh was our 7th most popular post on Bloggertone in 2011.

# 8. Making Facebook Welcome Pages Work For Your Small Business

Customised Facebook landing tabs proved increasingly popular among businesses in 2011 and so did Amanada Webb’s post and examples on how to do it well.

# 9. What Can Kellogg’s QR Code Campaign teach us about Marketing

The second post  in our top 10 dealing with QR codes, Anne Perez‘s case study on how Kellogg’s successfully used them to great effect was our 9th most popular of the year.

# 10. An Expensive Lesson In Domain Names

Back in April, our CEO Anita Campbell shared with us an expensive lesson in domain names she learnt when starting out, rounding off our 2011 top 10 list.

Happy New Year! Which post was your favourite from Bloggertone during the year?

Thanks for reading,


“Image : top 10/Shutterstock

Digital expert, top 10% influencer with over 10 years’ senior management experience - including managing projects and teams, and growing companies in the Irish, international and online marketplaces. Co-founded one of the largest B2B blogs in the world, helped grow a B2B social media to over 1,000,000 members, created the strategy for one of the most effective SME Facebook pages in the world and have grown 3 business websites (, & to in excess of a 100,000 unique visitors per month. Have consulted and worked with both corporate and SME clients on leveraging digital to drive business KPIs. Speaker at industry events, have authored several industry reports on the Digital Economy and appeared in the New York Times, Washington Post, Business Insider and other leading online and offline business publications. Specialities include: Entrepreneurship Business Development, Start-ups, Business Planning, Management, Training, Leadership, Sales Management, Sales, Sales Process, Coaching, Online Advertising, Blogging, Online Marketing, Social Media Marketing, Digital Marketing, Content Marketing, SEO, Social Media Strategist, Digital Strategy, Social Media ROI, User Generated Content, Social Customer Care.

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  • Congrats Beatrice!

  • Congrats to all – and Happy New Year 2012!!
    I really enjoyed Neils post at No 2 and Franks post at No 4 – but they are all great, and instigated some interesting conversation, which contributes to the value of the posts.

    Here’s to a great 2012 for Bloggertone (or whatever it will be called) and thank you Niall for all your hard work and support over the last 3 years. It’s been a blast, and I look forward to great things in 2012

  • Thanks Elaine & Happy New Year to you 🙂

  • Hi Neil, Great post and explanation of what crowd-funding is all about. I love the the concept of crowd funding but wonder if it lends itself more to certain types of businesses/ideas. But as I think about it again, this may be down to the fact that it hasn’t really reached more main stream businesses just yet. 

  • Hey Niall, adoption seems to have been primarily in the creative space to date, however there is some huge money changing hands in some market niches. I’m involved with a mobile application development funding crowdfunder called and they are funding the development of paid and fremium mobile apps.

    Here in Ireland there’s a company called that seem to be funding everything and anything. There are also a number of debt/equity funding platforms out there which are more traditional in approach, where each member of your funding crowd actually own a piece of your company. Not sure I like that model as much.

  • Thanks Anton – yeah I agree completely and that’s backed up by feedback from a number of VC funds and angel investors that I’ve spoken to. Getting funded definitely skews the risk calculation in favour of the entrepreneur and while it in itself isn’t the holy grail, its a massive achievement and step in the right direction.

  • Brilliant post Neil, you explain it so well.  It is a lot like the likes of the charity funding for small businesses in third world countries for example

    One question; does that funding ever have to be repayed or is it basically an advance payment on a product/service that is being developed?

  • That’s great to hear. I love the concept all round and it’s so encouraging to see it flourishing – especially in the current economy – as so many people have great ideas but just don’t have the funds to see if they are winning ones. Have been checking out AppsFunder too after your last post – one to watch.

  • Love this post Neil, it’s nice and practical and comes from the real world 🙂 It’s one thing to have a great idea, but quite another to develop it, fund it and get paying customers. I particularly like the added benefits you list at the end, start-ups need advocates and having the drive an imagination to find your own funding sources says a lot about an entrepreneur. If a start-up could target a “crowd” that would be a form of product endorsement as well, so much the better.
    ~ Helen

  • Thanks Helen.

  • Hi Mairéad, thanks for your comments. To answer your question, there has been an explosion of crowd funding platforms in the last couple of years. There are a lot of them out there now and there are a number of different business models they operate under.

    I’ve seen platforms that require you give your Funders a chunk of the equity of your business. Others just work on an almost voluntary donation system where the Funders don’t receive reciprocal value for their investment (some of the arty ones work like that). 

    The best ones in my view are the type that operate on the model I outlined in my example – i.e. the business owner retains 100% equity but gives his/her Funders a Return on their Investment. It doesn’t have to always be cash either, it could be cool stuff or kudos or membership to an exclusive “club” of supporters.

  • Excellent post and description of what crowd-funding is all about. I really like the the idea of crowd funding but wonder if it gives itself more to certain kinds of businesses/ideas. But as I think about it again, this may be down to the truth that it hasn’t really achieved more major river companies just yet. 

  • Great pic. It’s good to see people uniting for one goal  . Thanks for  the share . 😀

  •  The concept is good but i doubt its success. How many are ready to put their money into others business and that too without any major profit for them. But the idea of doing this kind of funding is interesting.

  • Urmas Purde

    Hi Niall! Yes, I totally agree. Awareness comes first!

  • Eric Bryant

    Great Post Urmas. Sound advice about managing your sales pipeline and monitoring it from start to finish.
    Eric Bryant

  • Indeed, LinkedIn is an effective lead generation method especially for B2B lead generation and the ideal place to obtain new sales leads. It makes your work easy as you try to get information on your competitors. LinkedIn makes it possible to start building a relationship and a great way to share your knowledge and expertise.

  • Outsourcing call center services can streamline business processes in many areas.From lean-and-hungry start-ups to mid-sized businesses at the precipice of expansion, the outsourced call center can help with the reallocation of scarce resources to catalyze growth and drive profit.

  • You could also negotiate with your vendors, so you will get longer terms of payment, and thereby getting better cash flow.

  • I agree. It’s very hard for me to keep track of the cash I spend. It’s so much easier to see any deductions from my online banking when I’m using my debit card.

  • Hi Sian,
    Thanks, and yes, alternative lending is like a mine field, but there are many “safe zones” along the way. There are some great lenders out there that have really helped a lot of businesses with financing. Business owners just need to be clear about what they need and *should* be looking for, not just jump at the first open door.

  • Kara Johanson

    CRM provides a great mechanism to manage the existing customer as well as getting new ones.

  • intouchcrm

    Very interesting post Joshua. Working closely with many SME’s I know for sure that this article would be well appreciated! Keep up the good work!

  • Barbara Verner

    Hi Sian! Thank you for posting my feature and for your comments. I definitely agree that accountants (humans) are still essential in any business process. Due to their experience, they are the best resource for financial management. Although, some entrepreneurs prefer using software over accountants, I would still recommend them to hire an accountant. As Steve Jobs once said “We still need our trucks.” In this case, accountants are “trucks” that help move businesses forward. Again, thank you for publishing my feature. Have a good day!

  • Welcome to Tweak Your Biz Ray and thanks for a great first post. I look forward to seeing more from you.

  • Peter Watson

    Thanks Sian. We get asked a lot of question regarding business loans and its always surprising how unprepared some business owners are. Touching up on some general information can be the difference between a successful applicant and a an unsuccessful applicant.

  • Harry

    Peter – Excellent advice. I would also add that you need to have all documents in order before you apply for the loan. Any lender will ask to see your financials, sometimes dating back 3 years, to ensure the business is on the sound footing.

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