Use ‘Business Owner Snacks’ To Make Decisions Quickly
Entrepreneurs like to keep moving and make decisions quickly. The successful ones have the intel to make quick but well informed decisions. How can they get that intel so fast? Don’t they have to wait for their accountant to prepare a set of financial statements and business metrics and explain it to them first?
When my son was small, he was far too busy to sit down and eat. I would prepare bite sized chunks of food and literally fire them into his mouth as he flashed past me during his busy day.

As a business owner, I want the same treatment from my support team. Not with food
, but with business metrics and finance info. Here’s what I want to know, and when I want to know it, in bite sizes chunks, prefereably by text or email:
Every day:
- Bank Balance
- Sales Yesterday
- No of new customers yesterday
- No of new trials yesterday
Weekly:
- Top 3 Quotes to follow up
- Total and Top 3 Who we owe and how much
- Total and Top 3 Who owes us and how much
- No of new customers last week
- Any customers lost last week
Monthly:
- Profit figure and margin, up or down from last month, by how much
- Number of new customers, up or down from last month
- Number of lost customers, up or down from last month
- Debtor Days, up or down
- Sales for the month up or down
Vat time (every two months for us in Ireland):
- Bank Balance
- Vat we owe
A steady diet of information nuggets strengthens a business decision making metabolism.
Most business owners are paying for this information to be prepared, but many never receive it in manageable, timely chunks. Personally I found the once a year summons to my accountant’s office to “call in and discuss my accounts” was both not enough and too much to digest in one meal.
But if you have any one or all of these resources at your disposal: accounting software, a bookeeper, an accountant, employees, then a little process tweaking should get you at least some of what you need when you need it.
In the next post, I’ll explain what you can do/get done behind the scenes to ensure you get fed quality, organic information rather than high fructose corn syrup.
Meanwhile, I’d love to hear what key stats other business owners track either formally or informally.
Also, what would you like to be fed?
“Image from Igor Dutina /Shutterstock.”







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