Where are the CEO’s and C-Suite Executives? Why are they hiding? Why are they paying lip service to social business and online marketing? If they are so convinced that social media platforms are the correct channels to reach their online customers. If these channels are good enough for their companies sales growth strategy. Why are they not engaging on social, personally?
The Status-Quo
Companies are wrestling with the workings and marketing possibilities of online social platforms. At the behest of the C-Suite executives, CEO, CMO,…
Seeing Paul Boross present at the recent Charisma Bootcamp conference was like a breath of fresh air. Here was a trainer who spoke common sense in plain English and on purchasing his book The Pitching Bible, I wasn't disappointed by its clear layout and structure, accessible content and good advice. As so many people seem to be nervous of public speaking and of presenting pitches, I was…
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Your rival is doing well and you want a piece of the profits. You copy what they are doing, its a natural occurrence and usually everyone does it or even considers it. It could be a marketing campaign that mimics theirs or a product that you cut down the price on, its all somehow linked with the actions of the other. But you need to become the rival that everyone tries to copy, this involves…
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You would think that there are almost no people out there now in the Western World that don’t regularly download apps and even less that don’t have a smartphone. I have the privilege of working with both farmers and technology in Ireland and can assure you that the above statement is far from true. This post is a quick advice guide on how to help introduce smartphone technology into the…
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In his book Guerrilla Marketing, Jay Conrad Levinson defines low-cost, high-impact marketing. It’s all about time, energy, and imagination. By leveraging what you already have, you can make up for what you might lack (sacks and sacks of money) and still achieve your marketing goals. All you need is to do some business card printing, learn some important principles, and use some creative ideas…
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I'm a great believer in getting accountants and clients to work together for mutual growth. Alternatively, here's how to do your own brief Management Accounting exercise. Hopefully this will…
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While businesses have now embraced the need to nurture and grow their online communities, doing so remains a challenge for many. The Internet may have changed the geographical limitations of…
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When you hear the word “App” mentioned, do you know what is being referred to? It could depend on the context in which the word was used, but if it is predicated by words like “iPhone”,…
TweetPinterest is currently the fastest growing social network. Have you tried it yet? I held off for a while because I thought it was just another social site to keep updated. Then I dipped my toe and…
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Sometimes sales just don’t want to happen. Sure, you work hard to find and meet new prospects, do your best to deliver powerful presentations and, nothing. It’s not a matter of talent, you know…
TweetCorpNet.Com Incorporation Services’ Nellie R. Akalp On Running A Business And A Family
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I came across Nellie R. Akalp, CEO & Founder of Corpnet.Com Incorporation Services through her blog writing. Not only writing for her own company she also guest posts for Mashable and Small Biz…
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Easy WebContent's Giving Back registration opens Friday, April 27, 2012. Many companies go beyond meeting the supply and demand of consumers and increasing profits. Easy WebContent is an example of…
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Are you considering growing your business by exporting your products to the US marketplace? There are opportunities to grow beyond your local borders for small businesses. Thorough planning will…
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Helen Cousins, a chartered accountant by profession, is a business mentor, trainer and consultant for a wide range of…
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