Archive for the ‘Social Media’ Category

As customer engagement is becoming essential to business success, so does the use of Facebook. Just think about it - almost two in every seven human beings on the planet has a Facebook account.

These tips should help you to write copy that will look good. Plus if you write as a guest contributor these suggestions are handy to know to get on the right side of the person editing the blogs, therefore hopefully getting published more often.

What most people don’t realize is that when it’s time to sell a business, social media can be a major asset as well.

Welcome to our very first #TYBspotlight where we feature David Glynn who is responsible for Sales & Marketing at the McWilliam Park Hotel. In this interview David talks about being named the 'Best Hotel in Mayo', the Irish hotel sector - and how online and social media are contributing to their success.

You know that social media marketing is a key component of any successful business initiative. You’ve probably read it in articles, seen it on the news and heard it from customers. When it comes to running a lasting business that experiences regular growth, a social media presence is critical.

Social signals as we know them have been all the rage in the SEO sphere in the past two years or so. Danny Sullivan first wrote a thought-provoking article on social signals and their impact in SEO way back in December of 2010. That's seems like an awfully long time ago, but Matt Cutts did confirm his strong speculation a few days later. Since then, social signals have continued to grow in importance.

Social Customer Service can be defined as Social Media/Business meets Customer Care, and has emerged as a result of organic online conversation taking place about business where the business did not have a communication or service strategy in place to manage in a positive way.

Social media marketing is one way companies reach out and connect with their customers in an attempt to build brand loyalty and advertise new products. Take a look at these six companies that know how to use social media to its fullest and see how you can do the same in your social media campaigns.

Facebook mobile has witnessed a huge growth in today’s market and the majority of the retailers are leveraging Facebook mobile all across the world.

In general, experts would agree social media marketing strategies often suffer from a kind of default ‘dumbing down.’ It’s not that businesses shouldn’t get this kind of visibility and exposure on the Internet