Archive for the ‘online marketing’ Category

As a business owner, you should first take a more in-depth look at all the pros and cons of DIY Digital Marketing – before you make an informed decision.

Your gold prospecting problems start when you go from marketing technique to marketing technique without taking any action (or very small action).

Want to learn which marketing automation features canbe most beneficial for your business?

This March I attended Social Media Marketing World in San Diego and while I was there I met Alex Houg, the twenty year old CEO of BlitzMetrics. I have been watching Alex's journey from afar over the past number of months and wondered, what could this young CEO teach me about Facebook marketing?

Growth hacking can be a term that sounds like the latest marketing buzz word, or even a replacement for marketing itself. It can be argued that ask three people what it means, and they will give you two different definitions each

Make your own Buzzfeed quiz to drive traffic, here's how to to do it.

Marketers who attempt to calculate the ROI of their social media efforts tend to come away either confused or disappointed. On one hand, it's very difficult to directly measure the return on investment of social media marketing, so marketers end up creating 'soft' metrics that attempt to quantify the value of a Facebook like or Twitter follower.

You have a great idea. You know it’s a money maker. You have the skills and talent. This could be your big break…The only problem is you’re broke. In the past, starting a new business venture was expensive. You had to create or buy inventory, and find retail space. Not to mention create a logo, marketing strategy, and payment/billing system.

Sometimes social media marketing feels like shouting into the void. Every business worth its salt is online, especially on Twitter. How do you get heard?

Matt Cutts recently announced plans to launch a 'softer' Google Panda update to help smaller businesses. What does this mean for you?