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The current mantra in SEO and web marketing is that content is king, but not everyone has the time or skills to craft compelling, SEO-friendly copy. If you need to hire content writers for your website, there are a number of ways to do so.

Using social media can be a really creative, fun, and effective tool for crowdsourcing your company and your company’s projects. But using social media haphazardly can have disappointing results.

I’m not saying that with perseverance, and a lot of time, you can’t secure some meetings through cold calling, but at what expense? Staff have spent time and energy convincing a handful of people to agree to a meeting and that’s it.

It can be really difficult to keep up to date with what's happening in the internet marketing world. Here are my 5 internet marketing trends that I'm suggesting you (and your business) can definitely no longer afford to Ignore.

Just over a year ago Beatrice Whelan left her own business "Website Extraordinaire" to take on the role of Social [...]

Marketing in business, especially for a small business, can arguably be considered the most important key to success. You could [...]

Being a solo-entrepreneur is not as bad as it seems. For instance, you can get some of the promotion done on a budget. Here are 5 things to start with.

Dark social describes the portion of 'direct traffic' website visits that come from social shares, but that can't be quantified. Learn more ...

Hiring a copywriter can be quite a challenge for a business. It’s not simply a case of handing over a few press releases or your website plan. Copywriters take a partnership approach, working with you every step of the way to create sparkling copy.

Follow this three step plan and you’ll get the results you’re looking for from your copywriter.

There are lots of ways to leverage crowdsourcing for the simple sake of marketing your brand.