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Whether it’s the Harlem Shake or Gangnam style, most of us have watched a viral video in the past week or so – but what exactly does it mean to “go viral”?

One of the hardest things I have started for my business is creating engaging video content. Read this article for some great tips on why you should begin.

It’s clear that social media is valuable, but measuring ROI proves to be a challenge. These are my top 10 sites for social media monitoring tools

Affiliate marketing is an online marketing setup, wherein a third party (usually a blogger) helps a business or website promote its products or services for a cost.

A business blog is a proven business tool that successful companies use to market, generate leads and increase sales conversions. Find out what you need to know to become a successful business blogger.

The dawn of the digital era has lowered the bar for brands with something to shout about. Previously, press releases were the domain of big companies with significant marketing budgets and agencies on-side. However, online repositories mean that virtually anyone can publish a release with ease these days.

I’ve created The 5 Ws of Writing an Ebook, to take you step by step through the process of putting your ebook together. We’ll begin with that classic question that’s fanned many a flame of genius.

In the quest for relevancy, search engines are unrelenting in their pursuit of information, so it makes sense to put your best side first. This type of SEO is known as reputation management and can be beneficial for companies and brands of any size.

What social networks should a business use, seems to be a question that a lot of owners I meet are confused about this

One of the most common things I hear from small business owners is that they lack the skills and/or funds to improve their websites. In truth, they’ve just assumed both of those things are hurdles without looking into it fully.