Archive for the ‘Marketing Strategy’ Category

2016 looks like a promising year for the marketing world and the following 10 marketing trends seem to be the next year’s stars:

We have highlighted 12 of the best marketing strategies that you should be using as part of your business plan in order to separate you from other small business competitors and close down some sure-fire sales.

Millennial-first marketing misses the point by painting an entire generation of customers as completely alien from what came before. Using a variety of strategies...

Starting on a new business can be overwhelming on so many levels, financially in particular. You need to promote your company correspondingly, by discovering new and affordable means of uplifting your brand.

Growth is critical to the long-term health of every business and moving into adjacent business areas is one of the best ways to achieve growth and maintain healthy profit margins.

Live streaming apps are considered to be the most powerful weapons to increase customer engagement and boost business sales.

What’s the best policy for when your company receives inevitable negative criticism online? Consider this a guide for how to respond, if at all, through various channels.

Have you ever thought of abandoning offline marketing and focus with online avenues? Are you giving up with your offline PR strategies?

What drives millennials? How can you align your brand with their values, beliefs and habits? Marketing to millennials needn't be a slippery slope.

How can Google Story Sphere be a useful tool for small businesses.