How much money does your company spend in the pursuit of making money? It might sound like a silly, circular question, but it gets to the heart of an important issue for any small business.
Archive for the ‘Marketing Strategy’ Category
Once you understand who you’re gearing your marketing campaigns to and how you can help consumers, you can start making your marketing count by using keywords purposefully.
There is often confusion when it comes to patents, trademarks or copyright. Website designers often wonder if they can patent their design, and how to go about it.
One of the benefits of evergreen content is that it will continue to generate profits and traffic - because the information rarely goes out of date, and is easy to update when it does, the chances of people searching out that information is high.
We all know event management is a tough job, but that’s what we love to do and what we are the best at. It's quite common that we face issues every minute, but expertise straightens that out.
While financial health is essential to any successful business, the truth is that falling prey to the wrong numbers game can be one of the worst things for your marketing strategy and your business growth.
Repurposing content productively means using your ideas more than once can be useful and engaging if you know how
A free guide to social media for those that are starting out or are already using social media for their business, but still have lots of questions.
In order to be more successful, keep these three key e-Commerce trends your business needs to be aware of in mind as you optimize your site and content.
What can a marketer learn from a salesman about defining target audience and defining the complete buyer persona?