Archive for the ‘customer’ Category

With web-based software-as-a-service available for a low-cost monthly subscription, knowledgebase software isn’t a huge investment. But it is still an investment and, as for any business expenditure, you want to ensure you are getting the most value for your money.

One survey found that 73 percent of shoppers admit to showrooming while 88 percent said they webroomed. Last Christmas, a survey revealed that 46 percent of holiday shoppers showroomed versus 69 percent who webroomed.

Making a sale is easy when you control the environment. When customers come to your store, all you have to do is wait for them to approach you with their items and then ring them out. But, what happens when you leave the store, and you're directly competing with many other merchants in close proximity to you - like at a fair or a trade show?

Here is a simple, 11-step process for successfully conducting focus groups to achieve your team or organization's objective.

Google Analytics is a great platform where businesses can track and see exactly how the customers are engaging with their products or services.

Thanksgiving is the perfect time to tell your customers just how much you appreciate their business. Below are five ways to say “thanks” that will make a lasting impression.

Mobile phone apps are the clear-cut solution to help lessen and reduce the amount of physical clutter in a person's day-to-day life; and in most cases, do a whole lot more, in regards to services, to benefit all parties involved.

As an online marketer, it is essential to understand the buyer's perspective for effective marketing of your products for instant conversion.

Much of the business world has gotten so used to the comforts of the e-universe that they’ve forgotten the value of the traditional ways of business. One such oft-forgotten practice is the use of traditional mail.

CRM (customer relationship management) is a system which processes all the actions into a contact database system which both hands back the power to you, and simplifies your sales and marketing operation.