Archive for the ‘customer’ Category

CTA buttons or call to action buttons play a very vital role in conversion as far as optimization is concerned. If you want a call to action button that features a high rate of conversion you need to plan accordingly.

Are you using GCT (Goals, Content, Targeting), MAA (Metrics, Analysis, Action) and token analysis fees to screen the right clients for your business?

Learn how to write a blog post that converts your readers into customers with 5 simple tips

While the world of digital provides endless opportunities for brands to reach their target audience, there’s nothing quite like the […]

If you are a retailer, then knowing how your buyers think is imperative to your business. Knowing how you think is also imperative. This post highlights seven honest retail insights from both retailers and consumers with some examples and questions to influence honest thinking in relation to a retail selling strategy.

push notifications associated with apps gives you even more power and flexibility. As a quick review, Push notifications are short messages that are sent to the main screen of a mobile device. Users need to approve the receipt of push notifications for any app that sends them—and while that may seem like a stumbling block, it is, in fact, their first selling point.

With web-based software-as-a-service available for a low-cost monthly subscription, knowledgebase software isn’t a huge investment. But it is still an investment and, as for any business expenditure, you want to ensure you are getting the most value for your money.

One survey found that 73 percent of shoppers admit to showrooming while 88 percent said they webroomed. Last Christmas, a survey revealed that 46 percent of holiday shoppers showroomed versus 69 percent who webroomed.

Making a sale is easy when you control the environment. When customers come to your store, all you have to do is wait for them to approach you with their items and then ring them out. But, what happens when you leave the store, and you're directly competing with many other merchants in close proximity to you - like at a fair or a trade show?

Here is a simple, 11-step process for successfully conducting focus groups to achieve your team or organization's objective.