Managing the careful act of remaining adept, focused and aware of opportunities, before they arise and being absolutely prepared for them. You're well-connected to your market by listening to your customer, client, or whomever you service. In fact, you're so well 'tuned-in' to them that you know what they're likely to want before they want it.
Posts by Olwen Dawe:
There are lessons to be learned from the experience of starting up. Some are simple things - the 'shoulda, woulda, coulda' actions that would have saved time or resources.
More and more in recent times I’ve found myself turning the notion of business failure over in my mind. Mainly because, even at the pinnacle moments of success, we all still have that little pinch or pang of fear that it might just go wrong. In some respects, this isn’t always a bad thing – indeed I would be an advocate of nurturing a little edginess to stay sharp... however, the extreme fear factor is one to watch.
The beginning of the year is a good time to dust down your business and give its strategy a good, honest workout. Like our physical selves, post-Christmas indulgence, this time of the year provides a great opportunity to banish bad habits and get ourselves fitter... the same rationale applies to business, and strategy.
Marketing materials represent you and your business. They act as a calling card, a reference, a reminder, a point of contact for people to connect with and contact you. Get your messaging right and you're memorable, appropriately tailored and connected to the right audience. Get it wrong and you're simply wasting your time and money
The Importance of Playing to Your Strengths for business development, success and growth
It might sound like a simple analogy, but keeping your eyes 'open' for opportunity, in order to facilitate ongoing business growth is key in strategic development and informing your business's trajectory in the long and short-term.
I realize it may sound a little 'fluffy', but vision really is key to the success of any business. Most of you [...]