Lorna Sixsmith

Lorna Sixsmith is a social media trainer at Write on Track, providing mentoring, training and content creation services to SMEs. Particularly passionate about blogging and Pinterest, Lorna also teaches these courses online at We Teach Social. Married to a dairy farmer in SE Ireland, Lorna recently self published her first book 'Would You Marry A Farmer?', a humourous look at life married to an Irish farmer.


Posts by lornasixsmith:


Advantages Of Using Pinerly To Monitor Your Marketing On Pinterest


Are you using Pinterest yet to market your business? Many infographics and articles about Pinterest quote statistics demonstrating the exponential growth of this relatively new social media platform, highlighting extreme success stories and telling you that women aged 25-44 are the most popular users. Having fun with Pinterest is one thing but if you are using it to market your business, you need to know if it is delivering results

The Pitching Bible: Paul Boross On Pitching Successfully


Seeing Paul Boross present at the recent Charisma Bootcamp conference was like a breath of fresh air. Here was a trainer who spoke common sense in plain English and on purchasing his book The Pitching Bible, I wasn't disappointed by its clear layout and structure, accessible content and good advice.

How To Network Effectively On LinkedIn


There are now over 100 million people on LinkedIn, people you can do business with, people you can impress with your profile and your knowledge. Most business people have a profile on Linked In and I'm sure you do. However, is your Linked In profile as professional, effective and engaging as it could be? I've noticed more and more business people failing to update their Linked In profile effectively; leaving it incomplete and not making use of the many benefits within Linked In. Here's our recommendations for 'what to do' and 'what not to do' on LinkedIn.

How To Increase Your Press Coverage Using Your Blog


Some people are of the opinion that blogging has limited use for their business, some don't see the need for it at all, others see it as useful for improving SEO and with good calls to action, believe it capable of delivering increased sales. However, blogging (and other social media tools) can do so much more for your business than driving people to your website through improved Search Engine Optimisation.

Time Management Tips for Working From Home


With more and more start up businesses trying to keep costs down, many people are working from home whether it is turning a bedroom into a home office or using the kitchen table. However, keeping your productivity and focus high while working at home can be a challenge for many of us as working from home can hold many distractions. As someone who has worked from home for the last four years, I'd like to share some tips that I find work for me.

How Pinterest Can Increase Your Website Traffic


Can you take photographs of the service you offer? Do you want to improve the traffic to your website and increase sales. Pinterest could be the online resource you are looking for.

Do Blog Comments Matter?


If an absence of comments makes you feel very few are reading your posts even though the site statistics say otherwise. Is it important to receive comments on your blog? Here we discuss the merits of that comment box and if, indeed, comments actually matter.

Review: The Cheese Mall, Key Marketing Skills


The Cheese Mall tells the tale of two mice, Millie and Matthew, who have been made redundant after working in the Cheese factory for a year and it follows their journey as they prepare a detailed business plan