Social Business is developing at pace, due to the ongoing increase in digital technology. Business finds the “Tsunami” of digital information difficult to digest. Social Business allows a business to evaluate this digital technology and strategically plan to integrate a Social Business Strategy to deliver the company's objectives.
Posts by johntwohig:
It is official, Social Media Marketing has being proven to deliver an ROI. So says the 2012 LoyaltyOne Social Media Transaction Impact Study. This report provides the missing link, proof that Social Media Marketing campaigns actually affects buying behaviour and increases sales as result.
Leadership is a quality that not many people possess but many people seek. The best leader is a facilitator.
"What made Bill Gates the success he is?" For the real answer, you have to reach way further back in Bill Gates' life
Why should true leaders display Vulnerability, Courage, Gratitude and Authenticity? Who in their right mind would allow others to know that they are vulnerable?
The title of this blog is from a saying by Mahatma Gandhi, “Satisfaction lies in the effort, not in the attainment. Full effort is full victory”. What does this mean? Gandhi is saying “effort” is more important than “success”.
Are the C-Suite executives unable to comprehend the obvious business benefits that online marketing brings?
"Good luck and thanks for all the fish", the final communication between the Dolphins and Mice just prior to Planet Earth's destruction. This was to make way for an Inter-Galactic Highway, in Douglas Adams' "five part trilogy" The Hitch Hikers Guide to the Galaxy. What has that got to do with Management and Innovation?