Anton McCarthy

Anton McCarthy is an ex-Googler, online marketing specialist and entrepreneur who is passionate about helping businesses get more out of their web presence and excel online. Anton has over 8 years experience in online marketing and product management, and has successfully delivered online marketing campaigns for various businesses, in addition to launching a number of online ventures.


Posts by antonmccarthy:


The Future Of E-Commerce - Where Intention Meets Social


I read an article just today where it was confirmed that Facebook are currently testing a new feature that – in my opinion - may become as popular and ubiquitous as the ‘Like’ button. This feature is the ‘Want’ button, and is a way for users to announce their desire or interest in a particular product or service within the walls of the social network. The ‘Want’ button should function in the same way as the Like button. If you ‘want’ a product, you hit the button in much the same way as you hit ‘Like’ to publicly announce your approval or admiration for a particular status update.

3 Simple And Cost-Effective Ways To Improve Your Website


Your website is your shop front to the world, it is the way you present yourself to potential new customers and prospects, and it should also be seen as an investment in your business – helping you to achieve and maintain growth and build your revenue. With all this in mind, why is it that I have seen as many poorly executed websites as I have had hot dinners?

The 7 Day SEO Diet


Search engine optimisation (SEO) is a really hot topic at the moment. In fact, even in the midst of a social media generation focussed on Facebook, Twitter et al, businesses still realise that search, and being found on Google, is of paramount importance in terms of succeeding and performing online.

5 Considerations Before You Launch That Online Start-Up


There are, however, some considerations to keep in mind if you are planning to make the leap to the world of start-ups and entrepreneurship. In this article, I will explore some of these. Let's discover how you can examine them and turn them to your advantage, and perhaps even get the edge on your competition when you do decide to turn that business dream into a reality.